{"id":1492,"date":"2010-07-25T23:59:16","date_gmt":"2010-07-25T23:59:16","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=1492"},"modified":"2010-07-25T23:59:16","modified_gmt":"2010-07-25T23:59:16","slug":"manager-marketing-intelligence-reader%e2%80%99s-digest","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/1492","title":{"rendered":"Manager, Marketing Intelligence, Reader\u2019s Digest"},"content":{"rendered":"<p>About the Company<\/p>\n<p>The Reader\u2019s Digest Association, Inc., is a global multi-brand media and marketing company that educates, entertains and connects audiences around the world.  With offices in 44 countries, it markets books, magazines, and educational, music and video products that reach a customer base of 100 million households in 78 countries.  It publishes 94 magazines, including 50 editions of Reader\u2019s Digest, the world\u2019s largest-circulation magazine, operates 65 branded websites generating 22 million unique visitors per month, and sells approximately 68 million books, music and video products across the world each year.  Its global headquarters are in Pleasantville, N.Y.<\/p>\n<p>Position Title: Manager, Marketing Intelligence<\/p>\n<p>Location: New York, NY, US<\/p>\n<p>Job Description:<br \/>\nThe ideal candidate is a self-starter with strong analytical skills who loves working with data and is passionate about developing creative, research-driven marketing insights for sales, clients and high-level publishers and management. Must be flexible, have great attention to detail, handle multiple tasks and priorities, and work well both independently and collaboratively.<br \/>\nManage and analyze research data to support and augment advertising sales, document print and digital advertising effectiveness and provide strategic marketing research insights. Proactive and efficient customer service is essential and must be a continual focus.<br \/>\n\u2022\tCoordinate between sales force and research department to ensure efficient turnaround on all sales and marketing requests<br \/>\n\u2022\tManage high-priority reader panel research projects from inception to fieldwork and through execution<br \/>\n\u2022\tAnalyze and present relevant research projects to top management and sales.<br \/>\n\u2022\tCreate compelling marketing insights, stories and spins of research data<br \/>\n\u2022\tProcess, analyze and trend all relevant syndicated media research and market studies<br \/>\n\u2022\tDevelop relevant and opportunistic prototypes on an as-needed and anticipatory basis<br \/>\n\u2022\tMonitor and improve ongoing category and competitive presentation deliverables<br \/>\n\u2022\tOrchestrate ROI, accountability and value-added research on both an opportunistic and as-needed basis<br \/>\n\u2022\tPursue new developments in media research<\/p>\n<p>Required Experience:<br \/>\n\u2022\t5-7 years in magazine\/media research<br \/>\n\u2022\tCollege-degree<br \/>\n\u2022\tStrong analytic skills and instincts, with excellent attention to detail<br \/>\n\u2022\tExcellent verbal and written communications skills<br \/>\n\u2022\tAbility to multi-task and work efficiently in a dynamic, demanding environment<br \/>\nReader\u2019s Digest offers excellent benefits and professional growth opportunities.  Since each of our individual businesses has its own unique set of policies, features and benefits, we encourage you to visit the company website for the position of interest.<\/p>\n<p>To apply to this opportunity, please visit our career website:  www.rd.com\/careers and reference job posting number 4495.<\/p>\n<p>Reader\u2019s Digest is an equal opportunity employer committed to workforce diversity.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>About the Company The Reader\u2019s Digest Association, Inc., is a global multi-brand media and marketing company that educates, entertains and connects audiences around the world. With offices in 44 countries, it markets books, magazines, and educational, music and video products that reach a customer base of 100 million households in 78 countries. It publishes 94 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1492","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/1492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=1492"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/1492\/revisions"}],"predecessor-version":[{"id":1493,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/1492\/revisions\/1493"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=1492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=1492"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=1492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}