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Men\u2019s Health and Women\u2019s Health are currently seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department. The overall goal of the Senior Marketing Manager is to attract, maintain and increase both print and digital advertising revenue for categories including fashion, retail, watches, and fragrance & grooming for both brands. The position reports to the Executive Director, Marketing.
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\nResponsibilities include:
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Developing client specific concepts and programs and\/or marketing programs to drive incremental print, digital and\/or sponsorship revenue
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Writing all merchandising, marketing and category and sales materials for category specific clients
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Acting as partner with designated sales reps to develop sales strategy and drive category growth
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Meeting with clients as needed to present proposals and\/or discuss added-value and marketing concepts and requirements
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Spearheading the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, mailing, samplings, etc.)
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Identifying and developing third party marketing partnership for the brands
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Preparing program summaries upon completion of executed activities
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Working within established budget guidelines and managing costs for all projects
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Other duties as required
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\n<\/span><\/span><\/span>The ideal candidate will possess:
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>6-8 years integrated industry or related experience
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Proven ability to identify, develop, sell and execute results-oriented programs
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Strong written and verbal communication skills
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Polished presentation skills
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Awareness of current culture as it relates to the brands and relevant promotional opportunities
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\n<\/span><\/span><\/span>\u00a7 <\/span><\/span>Excellent working knowledge of Excel, Word and PowerPoint and the Internet
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\n<\/span><\/span>\u00a7 <\/span><\/span><\/span>College degree required
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\nInterested parties should submit a resume and cover note to eric.hunter@rodale.com<\/a><\/span><\/span>.<\/p>\n<\/span><\/span><\/span><\/p><\/blockquote>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
Men\u2019s Health and Women\u2019s Health are currently seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department. The overall goal of the Senior Marketing Manager is to attract, maintain and increase both print and digital advertising revenue for categories including fashion, retail, watches, and fragrance & grooming for both brands. The […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1772","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/1772","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=1772"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/1772\/revisions"}],"predecessor-version":[{"id":1773,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/1772\/revisions\/1773"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=1772"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=1772"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=1772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}