{"id":2188,"date":"2011-04-25T20:41:12","date_gmt":"2011-04-25T20:41:12","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=2188"},"modified":"2011-04-25T20:41:12","modified_gmt":"2011-04-25T20:41:12","slug":"senior-marketing-manager-mens-health-and-womens-health","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/2188","title":{"rendered":"Senior Marketing Manager &#8211; Men&#8217;s Health and Women&#8217;s Health"},"content":{"rendered":"<p><!--StartFragment--><span style=\"font-family: Arial;\"><span>Please have interested candidates apply directly to <span style=\"color: #0000ff;\"><span style=\"text-decoration: underline;\">www.rodaleinc.com<\/span><\/span> &lt;outbind:\/\/1091\/www.rodaleinc.com&gt; .<\/p>\n<p>Rodale is seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department for Men&#8217;s Health and Women&#8217;s Health. The overall goal of the Senior Marketing Manager is to attract, maintain and increase both print and digital advertising revenue across a variety of categories for both brands. The position reports to the Executive Director, Marketing.<\/p>\n<p>Responsibilities include:<\/p>\n<p>&#8211; Developing client specific concepts and programs and\/or marketing programs to drive incremental print, digital and\/or sponsorship revenue &#8211; Writing all merchandising, marketing and category and sales materials for category specific clients &#8211; Acting as partner with designated sales reps to develop sales strategy and drive category growth &#8211; Meeting with clients as needed to present proposals and\/or discuss added-value and marketing concepts and requirements &#8211; Spearheading the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, mailing, samplings, etc.) &#8211; Identifying and developing third party marketing partnership for the brands &#8211; Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories &#8211; Preparing program summaries upon completion of executed activities &#8211; Working within established budget guidelines and managing costs for all projects<\/p>\n<p>The ideal candidate will possess:<\/p>\n<p>&#8211; College degree required &#8211; 6-8 years integrated industry or related experience &#8211; Proven ability to identify, develop, sell and execute results-oriented programs &#8211; Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment &#8211; Strong written and verbal communication skills &#8211; Polished presentation skills &#8211; Awareness of current culture as it relates to the brands and relevant promotional opportunities &#8211; Excellent working knowledge of Excel, Word and PowerPoint and the Internet<\/p>\n<p>We are proud to be an EEO\/AA employer M\/F\/D\/V. <\/span><\/span> <!--EndFragment--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Please have interested candidates apply directly to www.rodaleinc.com &lt;outbind:\/\/1091\/www.rodaleinc.com&gt; . Rodale is seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department for Men&#8217;s Health and Women&#8217;s Health. The overall goal of the Senior Marketing Manager is to attract, maintain and increase both print and digital advertising revenue across a variety [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2188","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=2188"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2188\/revisions"}],"predecessor-version":[{"id":2189,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2188\/revisions\/2189"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=2188"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=2188"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=2188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}