{"id":2336,"date":"2011-07-21T04:26:24","date_gmt":"2011-07-21T04:26:24","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=2336"},"modified":"2011-07-21T04:29:03","modified_gmt":"2011-07-21T04:29:03","slug":"senior-digital-marketing-associate-peoplecom","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/2336","title":{"rendered":"Senior Digital Marketing Associate &#8211; People.com"},"content":{"rendered":"<p><!--StartFragment--><span style=\"font-family: Arial;\"><span>Red Carpet. Sexiest Man Alive. World\u2019s Most Beautiful. These are just a few of the iconic franchises that define PEOPLE and attract advertisers and consumers to engage with the brand. \u00a0Representing a diverse portfolio of products and platforms including PEOPLE.com, PEOPLEStyleWatch.com, PEOPLEPets.com, CelebrityBabyBlog.com, PEOPLE TV, mobile, iPhone and social media platforms, the PEOPLE Digital Marketing Team \u2013 in partnership with Integrated Marketing &#8211; brings these products to life in unique, engaging and custom ways for advertising partners and consumers alike.<br \/>\n<strong><br \/>\nDescription:<br \/>\n<\/strong>Responsible for driving ad sales revenue through the proactive and advertiser-specific development of custom digital advertising solutions that support advertiser objectives and enhance audience value across the PEOPLE Digital Group. Lead in post-sale management of custom solutions, report to and work hand in hand with Digital Marketing Manager on development and reporting on custom digital marketing solutions.<\/p>\n<p><strong>Key Responsibilities:<br \/>\n<\/strong><\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-family: Arial;\"><span>Support manager in development of pre-sale pitches and proposals within assigned categories. Also includes working independently on proposals with Managers guidance to meet demand, as needed <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Lead in post-sale build and management of all custom digital advertiser campaigns with edit, product, legal and vendor partners <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Work closely with Ad Operations to successfully traffic, launch, track and manage custom digital executions <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Along with Manager, serve as product marketing expert for assigned specials \u2013 work with Digital Marketing Management to refresh and develop marketing materials as needed <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Support manager in identifying and developing new category specific needs that leverage internal product, edit and external vendor capabilities <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Support manager in ongoing competitive site analysis and quarterly capability reviews &#8212; ad sizes, custom opps, new content areas <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Attend and represent team at internal and external meetings <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Develop case studies\/recaps as needed<br \/>\n<\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"font-family: Arial;\"><span><br \/>\n<strong>Specific Attributes:<br \/>\n<\/strong><\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-family: Arial;\"><span>At least 4 years of successful digital marketing and sales\/support experience <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Strong understanding of digital production including:<br \/>\n<\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-family: Arial;\"><span>Comprehensive knowledge of various online advertising platforms, creative executions and adserving technologies<br \/>\n<\/span><\/span><\/li>\n<\/ul>\n<\/li>\n<li><span style=\"font-family: Arial;\"><span>Creative and strategic thinker <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Excellent proposal and written communication skills <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Excellent interpersonal skills; able to navigate matrixed environment <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Strong presentation skills; comfortable presenting to internally to small and large groups<\/span><span> <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Highly detail-oriented <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Flexible and able to adapt to change within newly evolving group <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Able to juggle and prioritize multiple projects <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Working knowledge and ability to interpret online metrics and research tools (i.e. comScore, @plan, Omniture) <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Strong time management and organizational skills <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Must be proficient in PowerPoint, Word and Excel <\/span><\/span><\/li>\n<li><span style=\"font-family: Arial;\"><span>Integrated marketing experience a plus<br \/>\n<\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"font-family: Arial;\"><span> <\/span><\/span> <!--EndFragment--> To apply, please use the following link:<\/p>\n<p><span style=\"color: #0000ff;\"><span><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.timewarner.com\/corp\/careers\/jobtools_us\/search_tp.html?partnerid=391&amp;siteid=5161&amp;codes=\">http:\/\/www.timewarner.com\/corp\/careers\/jobtools_us\/search_tp.html?partnerid=391&amp;siteid=5161&amp;codes=<\/a><\/span><\/span><\/span><span> NWOM,125799BR<br \/>\n<span style=\"color: #000080;\"><br \/>\n<\/span><\/span><span><span style=\"color: #1f497d;\"><span style=\"font-family: Calibri, Verdana, Helvetica, Arial;\"><strong> <\/strong><\/span><\/span><\/span> <!--EndFragment--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Red Carpet. Sexiest Man Alive. World\u2019s Most Beautiful. These are just a few of the iconic franchises that define PEOPLE and attract advertisers and consumers to engage with the brand. \u00a0Representing a diverse portfolio of products and platforms including PEOPLE.com, PEOPLEStyleWatch.com, PEOPLEPets.com, CelebrityBabyBlog.com, PEOPLE TV, mobile, iPhone and social media platforms, the PEOPLE Digital Marketing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2336","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2336","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=2336"}],"version-history":[{"count":2,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2336\/revisions"}],"predecessor-version":[{"id":2338,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2336\/revisions\/2338"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=2336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=2336"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=2336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}