{"id":2428,"date":"2011-09-14T17:31:33","date_gmt":"2011-09-14T17:31:33","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=2428"},"modified":"2011-09-27T18:51:09","modified_gmt":"2011-09-27T18:51:09","slug":"copywriter-senior-integrated-account-manager-allure","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/2428","title":{"rendered":"Copywriter \/ Senior Integrated Account Director &#8211; Allure"},"content":{"rendered":"<p><span style=\"font-family: Calibri, Verdana, Helvetica, Arial;\"><strong> <!--StartFragment--><span style=\"font-family: Calibri, Verdana, Helvetica, Arial;\"><span><strong>Allure<\/strong> is searching for a talented C<em>opywriter \/ Senior Integrated Account Director<\/em>.\u00a0 This is a unique position that requires writing, editing, marketing and promotional skills as well as aptitude for learning about digital, sales and marketing capabilities.<\/p>\n<p><strong>Specific Responsibilities Include:<br \/>\n<\/strong><br \/>\nCOPY<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Conceptualize, pitch, manage and write all custom creative and Allure brand advertising featured within Allure and on AllureAccess.com<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Work closely with art department on tone and direction of graphics to ensure all materials are on brand<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Blog: plan, write, and publish the promotional Shop Talk<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Brainstorm, write and co-manage creation of sales collateral including email blasts, invitations, event materials, etc.<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Edit marketing presentations<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Speech-writing a plus<\/p>\n<p>PROPOSALS<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Develop multi-platform client specific marketing and promotional programs in response to RFP\u2019s<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Collaborate with sales staff to write and edit customize client-specific presentations<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Present existing marketing programs and customized concepts at client meetings and on calls with the sales staff<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Manage and execute all elements of activated 360 programs<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Package research data to strengthen and support business proposals<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Work closely with the sales team to bolster growth on designated category task<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Create\/update presentations, sell sheets, mailers and other tools to support advertising sale efforts across a variety of categories<\/p>\n<p><strong><br \/>\n<\/strong><br \/>\n<strong>Qualifications<\/strong>:<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 5-7+ years magazine marketing experience<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Creative thinker with excellent strategizing skills<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Superior writing and editing skills<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Strong communication and presentation skills<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Experience with multi-platform marketing programs that include print, digital, event, promotional, and retail extensions<\/p>\n<p>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Experience within the beauty\/fashion industry is preferred<\/p>\n<p>Apply directly:<\/p>\n<p><span style=\"color: #0000ff;\"><span style=\"text-decoration: underline;\"><a href=\"https:\/\/ampi.taleo.net\/careersection\/2\/jobdetail.ftl?job=126242&amp;lang=en&amp;sns_id=gmail#.TnC-AHOJkfE.gmail\">https:\/\/ampi.taleo.net\/careersection\/2\/jobdetail.ftl?job=126242&amp;lang=en&amp;sns_id=gmail#.TnC-AHOJkfE.gmail<\/a><\/span><\/span><\/span><\/span> <!--EndFragment--> <\/strong><\/span><\/p>\n<p><!--EndFragment--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Allure is searching for a talented Copywriter \/ Senior Integrated Account Director.\u00a0 This is a unique position that requires writing, editing, marketing and promotional skills as well as aptitude for learning about digital, sales and marketing capabilities. Specific Responsibilities Include: COPY \u00b7\u00a0\u00a0\u00a0\u00a0\u00a0 Conceptualize, pitch, manage and write all custom creative and Allure brand advertising featured [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2428","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2428","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=2428"}],"version-history":[{"count":3,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2428\/revisions"}],"predecessor-version":[{"id":2458,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2428\/revisions\/2458"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=2428"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=2428"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=2428"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}