{"id":2454,"date":"2011-09-22T20:55:07","date_gmt":"2011-09-22T20:55:07","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=2454"},"modified":"2011-09-22T20:55:07","modified_gmt":"2011-09-22T20:55:07","slug":"senior-integrated-marketing-manager-every-day-with-rachael-ray","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/2454","title":{"rendered":"Senior Integrated Marketing Manager &#8211; Every Day with Rachael Ray"},"content":{"rendered":"<p><!--StartFragment--><\/p>\n<p class=\"MsoNormal\"><strong><span>Company:<\/span><\/strong><span> The Reader\u2019s Digest Association<\/span><\/p>\n<p class=\"MsoNormal\"><strong><span> <\/span><\/strong><\/p>\n<p class=\"MsoNormal\"><strong><span>Position Title:<\/span><\/strong><span> Senior Integrated Marketing Manager<\/span><\/p>\n<p class=\"MsoNormal\"><span> <\/span><\/p>\n<p class=\"MsoNormal\"><strong><span>Reporting Relationship: <\/span><\/strong><span>reports to Integrated Marketing Director, Every Day with Rachael Ray<\/span><\/p>\n<p class=\"MsoNormal\"><span> <\/span><\/p>\n<p class=\"MsoNormal\"><strong><span>Location:<\/span><\/strong><span> New York, New York<\/span><\/p>\n<p class=\"MsoNormal\"><span> <\/span><\/p>\n<p class=\"MsoNormal\"><strong><span>Job Description:<\/span><\/strong><\/p>\n<p class=\"MsoNormal\"><span>The ideal candidate will be able to work with our nationwide advertising sales staff to attract, maintain and increase advertising revenue across a variety of categories. This position will also be responsible for the execution of multi-advertiser added-value programs. The ideal candidate will have a passion for Food and Entertaining and be interested in gaining both traditional and digital marketing experience.<\/span><\/p>\n<p class=\"MsoNormal\"><span> <\/span><\/p>\n<p class=\"MsoNormal\"><span>Responsibilities include:<\/span><\/p>\n<ul type=\"disc\">\n<li class=\"MsoNormal\"><span>Idea      generation and proposal writing for assigned categories <\/span><\/li>\n<li class=\"MsoNormal\"><span>Create      added-value programs for assigned categories (seasonal promotions,      research, events, in-store offerings, etc.)<\/span><\/li>\n<li class=\"MsoNormal\"><span>Oversee      fulfillment of merchandising and promotions for assigned categories in a      detailed manner<\/span><\/li>\n<li class=\"MsoNormal\"><span>Participation      in sales calls to bring programs and ideas to life for advertisers<\/span><\/li>\n<li class=\"MsoNormal\"><span>Manage      execution of multi-advertiser programs as assigned<\/span><\/li>\n<li class=\"MsoNormal\"><span>Create      or manage creation of wrap-up documents for assigned clients and programs<\/span><\/li>\n<li class=\"MsoNormal\"><span>Prepare      and work within established budget guidelines and manage costs for all      projects<\/span><\/li>\n<li class=\"MsoNormal\"><span>Act      as brand ambassador within Marketing department (and externally as needed)<\/span><\/li>\n<\/ul>\n<p class=\"MsoNormal\"><span> <\/span><\/p>\n<p class=\"MsoNormal\"><strong><span>Qualifications:<\/span><\/strong><\/p>\n<ul type=\"disc\">\n<li class=\"MsoNormal\"><span>Creative      writer with ability to correct, rewrite and revise one&#8217;s own work and the      work of others to create a compelling and persuasive final product <\/span><\/li>\n<li class=\"MsoNormal\"><span>Keen      attention to detail <\/span><\/li>\n<li class=\"MsoNormal\"><span>Extremely      comfortable in a deadline oriented role <\/span><\/li>\n<li class=\"MsoNormal\"><span>Ability      to effectively communicate with the sales team and clients, as well as      with managers and colleagues <\/span><\/li>\n<li class=\"MsoNormal\"><span>Familiarity      and use of research (MRI, VISTA, etc), partnerships, promotions and more      to effectively engage advertisers in a particular category <\/span><\/li>\n<li class=\"MsoNormal\"><span>Team      player with a \u201ccan-do\u201d attitude <\/span><\/li>\n<li class=\"MsoNormal\"><span>Strategic      thinker with both energy and passion for the brand <\/span><\/li>\n<li class=\"MsoNormal\"><span>Ability      to work effectively with sales, marketing, clients, art, corporate, and      vendors in a collaborative way <\/span><\/li>\n<li class=\"MsoNormal\"><span>Requires      5+ years of magazine marketing or agency experience <\/span><\/li>\n<li class=\"MsoNormal\"><span>Proficiency      in PowerPoint, Word, Excel and the Internet. <\/span><\/li>\n<li class=\"MsoNormal\"><span>Candidates      must have a balance of strategic and creative ability, strong      interpersonal skills and experience formulating and implementing      idea-selling initiatives. <\/span><\/li>\n<li class=\"MsoNormal\"><span>Some      travel and flexible schedule required.<\/span><\/li>\n<\/ul>\n<p class=\"MsoNormal\"><span> <\/span><\/p>\n<p class=\"MsoNormal\"><span>To apply for this position please visit our career website <a href=\"http:\/\/www.rda.com\/career\">www.rda.com\/career<\/a> and reference job number 4807 or use the following link <\/span><\/p>\n<p class=\"MsoNormal\"><span><a href=\"https:\/\/readersdigest.silkroad.com\/epostings\/index.cfm?fuseaction=app.jobinfo&amp;jobid=209408&amp;company_id=15964&amp;version=5&amp;source=ONLINE&amp;JobOwner=992355&amp;startflag=1\">https:\/\/readersdigest.silkroad.com\/epostings\/index.cfm?fuseaction=app.jobinfo&amp;jobid=209408&amp;company_id=15964&amp;version=5&amp;source=ONLINE&amp;JobOwner=992355&amp;startflag=1<\/a><\/span><\/p>\n<p><!--EndFragment--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Company: The Reader\u2019s Digest Association Position Title: Senior Integrated Marketing Manager Reporting Relationship: reports to Integrated Marketing Director, Every Day with Rachael Ray Location: New York, New York Job Description: The ideal candidate will be able to work with our nationwide advertising sales staff to attract, maintain and increase advertising revenue across a variety of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2454","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2454","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=2454"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2454\/revisions"}],"predecessor-version":[{"id":2455,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2454\/revisions\/2455"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=2454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=2454"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=2454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}