{"id":2719,"date":"2012-02-10T19:37:42","date_gmt":"2012-02-10T19:37:42","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=2719"},"modified":"2012-02-10T19:37:42","modified_gmt":"2012-02-10T19:37:42","slug":"integrated-marketing-manager-all-you","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/2719","title":{"rendered":"Integrated Marketing Manager &#8211; All You"},"content":{"rendered":"<p><!--StartFragment--><span style=\"font-family: Calibri, Verdana, Helvetica, Arial;\"><span>ALL YOU, the award winning brand for the everyday, value-driven woman is seeking an enthusiastic and creative Integrated Marketing Manager.<\/p>\n<p>The Integrated Marketing Manager will work directly with 3-4 Integrated Account Managers on a variety of accounts and will be responsible for developing, managing and executing multi-platform proposal requests and custom programs. In addition, this role will be responsible for conceptualizing and executing ALL YOU\u2019s marketing programs. The Manager will report into the Director, Integrated Marketing.<\/p>\n<p>Responsibilities:<\/p>\n<p>&#8211; Act as sales development lead for 3-4 Integrated Account Managers<br \/>\n&#8211; Conceptualize creative 360 integrated marketing solutions and added-value programs that provide advertisers with maximum ROI. These programs may include print, online, social, promotional and research components<br \/>\n&#8211; Write compelling, well-thought-out proposals for a broad variety of advertisers that effectively communicate program concepts and requirements<br \/>\n&#8211; Attend client sales calls to present integrated marketing programs<br \/>\n&#8211; Execute integrated marketing programs once they are sold, ensuring the client\u2019s brand and the ALL YOU brand are both properly represented<br \/>\n&#8211; Act as liaison between internal departments to develop and execute programs<br \/>\n&#8211; Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing programs.<\/p>\n<p>Qualifications:<\/p>\n<p>&#8211; Candidate must be a creative thinker and team player with a solid knowledge of marketing and media business<br \/>\n&#8211; Must be resourceful, proactive, detail-oriented and able to thrive in a fast-paced environment<br \/>\n&#8211; Strong written, verbal and presentation skills<br \/>\n&#8211; Bachelor\u2019s degree required<br \/>\n&#8211; 5 years marketing experience, preferably in media\/advertising<br \/>\n&#8211; Proficient in PowerPoint, Word and Excel<br \/>\n&#8211; Possess working knowledge of research tools (MRI, Ad Measure, MMR, ABC, PIB, @plan, comScore, etc.) a plus<br \/>\n&#8211; Digital experience and understanding of Shopper Marketing industry a plus<br \/>\nTo apply, please send all resumes to<span style=\"color: #1f497d;\"> <\/span><span style=\"color: #0000ff;\"><span style=\"text-decoration: underline;\"><a href=\"randi_weintraub@timeinc.com\">randi_weintraub@timeinc.com<\/a><br \/>\n<\/span><\/span><\/span><\/span> <!--EndFragment--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ALL YOU, the award winning brand for the everyday, value-driven woman is seeking an enthusiastic and creative Integrated Marketing Manager. The Integrated Marketing Manager will work directly with 3-4 Integrated Account Managers on a variety of accounts and will be responsible for developing, managing and executing multi-platform proposal requests and custom programs. In addition, this [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2719","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=2719"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2719\/revisions"}],"predecessor-version":[{"id":2720,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/2719\/revisions\/2720"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=2719"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=2719"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=2719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}