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Hearst Integrated Media (HIM) is looking for an Integrated Marketing Manager to develop, create, and execute innovative integrated opportunities spanning all platforms including, but not limited to: custom print creative across Hearst\u2018s\u00a020 magazines, digital media integrations, social media extensions, experiential and retail components, and more.<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Work with Group Advertising Directors to develop multi-platform marketing proposals from concept development through creative execution for Hearst Magazines’ largest advertisers<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Develop and write merchandising\/added-value programs for Corporate advertisers<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Work in conjunction with Creative team to develop print creative units and programs across titles, based on advertisers’ objectives<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Write proposals and copy for special advertising sections and comps<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Coordinate and liaise with Hearst Magazine Digital Media partners to develop programs and proposals on behalf of Corporate advertisers<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Attend sales calls and present opportunities to clients with Group Advertising Directors<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Manage advertiser programs and event execution, including creating production timelines and adherence to budget restrictions and guidelines<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Cultivate sponsorship\/partnership opportunities and charity affiliations<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Coordinate magazine participation in Corporate events and \u00a0programs<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Qualified candidates will be creative, have excellent writing ability and a high energy level. Attention to detail and the ability to be resourceful are highly desirable.<\/span><\/p>\n \u00b7 <\/span><\/span><\/span>Position reports directly to Marketing Director, Hearst Integrated Media<\/span><\/p>\n <\/span><\/p>\n About Hearst Integrated Media<\/span><\/strong><\/span><\/p>\n HIM creates customized programs that utilize a broad range of traditional and nontraditional marketing disciplines, specifically crafted to maximize an advertiser’s investment\u00a0across Hearst\u2019s\u00a020 magazines including Cosmopolitan, Elle, Esquire, Good Housekeeping, <\/em>and O, the Oprah Magazine<\/em>.\u00a0 We provide results-driven solutions that fulfill advertisers’ specific brand objectives and reach target consumers at a variety of touch points.\u00a0 Programs have spanned a wide spectrum of product categories, using a diverse range of media and platform vehicles and including: multimedia, database, event marketing, special sections and custom publishing<\/span><\/p>\n