{"id":3407,"date":"2013-05-20T16:28:55","date_gmt":"2013-05-20T16:28:55","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=3407"},"modified":"2013-05-20T16:28:55","modified_gmt":"2013-05-20T16:28:55","slug":"freelance-integrated-marketing-manager-cooking-light","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/3407","title":{"rendered":"Freelance Integrated Marketing Manager- Cooking Light"},"content":{"rendered":"<p><span style=\"font-family: Calibri, Verdana, Helvetica, Arial;\"><span style=\"font-size: xx-small;\">Based on category assignments, the freelance Integrated Marketing Manager will collaborate with the print and online sales teams and will play an integral role in developing and implementing marketing strategies, promotions and programs for the Cooking Light brand. The position combines creative ideation, partnership development, presentation skills and program execution to leverage the Cooking Light brand as a vital media partner. The freelance Marketing Manager must be an enthusiastic creative thinker and team player who is resourceful, detail-oriented and able to thrive in a fast-paced environment.<\/p>\n<p>Responsibilities:<br \/>\n\u2013Proposal and presentation creation: Work with Marketing Department and Sales to respond to client RFPs and to craft proactive proposals, presentations, marketing concepts and\/or positioning<br \/>\n\u2013Integrated idea generation and program development: Develop integrated opportunities including print, digital, event, retail and more to maximize advertising partnerships and demonstrate ROI<br \/>\n\u2013Category development: Support the Integrated Marketing Director in the development of category-specific strategies including competitive landscape\/sales opportunities<br \/>\n\u2013Client Meetings: Accompany sales reps and\/or marketing management on sales calls to present marketing platforms and client-specific opportunities<br \/>\n\u2013Project management: Responsible for managing the daily workflow process including the prioritizing of presentations and follow-up on all materials delivered to sales partners<br \/>\n\u2013Program Management: Accountable for managing all aspects of custom marketing programs from conception through implementation and\/or fulfillment<\/p>\n<p>Qualifications:<br \/>\nThe ideal candidate will be a proactive, smart, strategic, flexible, organized, creative partner who has:<br \/>\n\u2013Strong program development and project management skills including a collaborative approach to partnering with team members, advertising clients and vendors<br \/>\n\u2013Exceptional proposal writing and presentation skills with a background generating multi-platform, integrated programs<br \/>\n\u2013A bachelors degree with marketing experience, preferably in magazine sales\/marketing including a minimum of 2 years digital media marketing experience (experience in epicurean category a plus)<\/span><\/span> <!--EndFragment--><\/p>\n<p><span style=\"font-family: Calibri, Verdana, Helvetica, Arial;\">Applicants can apply through this link:<br \/>\n<span style=\"color: #0000ff;\"><span style=\"font-size: small;\"><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.timewarner.com\/corp\/careers\/jobtools_us\/search_tp.html?partnerid=391&amp;siteid=5161&amp;codes=NWOM\">http:\/\/www.timewarner.com\/corp\/careers\/jobtools_us\/search_tp.html?partnerid=391&amp;siteid=5161&amp;codes=NWOM<\/a>,<\/span><\/span><span style=\"text-decoration: underline;\"><span style=\"font-size: xx-small;\">136637BR<\/span><\/span><\/span><\/span> <!--EndFragment--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Based on category assignments, the freelance Integrated Marketing Manager will collaborate with the print and online sales teams and will play an integral role in developing and implementing marketing strategies, promotions and programs for the Cooking Light brand. The position combines creative ideation, partnership development, presentation skills and program execution to leverage the Cooking Light [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3407","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3407","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=3407"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3407\/revisions"}],"predecessor-version":[{"id":3408,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3407\/revisions\/3408"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=3407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=3407"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=3407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}