{"id":3496,"date":"2013-08-06T15:29:00","date_gmt":"2013-08-06T15:29:00","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=3496"},"modified":"2013-08-06T15:29:00","modified_gmt":"2013-08-06T15:29:00","slug":"associate-integrated-marketing-manager-latina","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/3496","title":{"rendered":"ASSOCIATE INTEGRATED MARKETING MANAGER &#8211; Latina"},"content":{"rendered":"<p><b>Role:<\/b><\/p>\n<p>This position reports to Sr. Marketing Manager and requires someone who is comfortable working in a fast\u2013paced environment, enthusiastic about the Latin market, and ready to conceive, communicate and execute compelling and effective marketing ideas for our advertising partners \u2014 all through the power of the LATINA brand.<b><i>\u00a0<\/i><\/b><\/p>\n<p><b>Primary Responsibilities:<\/b><\/p>\n<ul>\n<li><b>Ideation:<\/b> writing &amp; presentation of RFPs for all LMV properties (Latina Magazine, Latina.com, Latina Extra App and theLatinKitchen.com); \u00a0with heavy emphasis on the LMV digital properties project management.<\/li>\n<li><b>Collaboration:<\/b> Work with sales and marketing counterparts to ideate, develop and implement integrated media strategy including executing solid media programs across print, digital, mobile, social, and event platforms.<\/li>\n<li><b>Development:<\/b> Develop integrated marketing proposals for new business cross a variety of selling categories. Includes collaborative and individual ideation. Strong marketing\/proposal writing and layout are a MUST.<\/li>\n<li><b>Execution:<\/b> Project manages sold programs across media platforms. Engage and oversee internal departments and outside vendors to achieve successful outcomes. Manage to budgets.<\/li>\n<\/ul>\n<p><b>Requirements:<\/b><\/p>\n<ul>\n<li>Must have minimum 2 to 3 yrs experience in integrated media marketing.<\/li>\n<li>Must have very strong knowledge of digital: from web advertising units\/capabilities to implementation of digital marketing concepts as well as knowledge and comfort with all social media platforms, apps, and tablet platforms for media\/publishing.<\/li>\n<li>Creative thinker, problem solver<\/li>\n<li>Good writing skills with the ability to successfully weave one concept\/theme through several integrated platforms<\/li>\n<\/ul>\n<p>Email resumes to:<\/p>\n<p>&#8220;DelSecolo, Lori&#8221; &lt;lori.delsecolo@latina.com&gt;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Role: This position reports to Sr. Marketing Manager and requires someone who is comfortable working in a fast\u2013paced environment, enthusiastic about the Latin market, and ready to conceive, communicate and execute compelling and effective marketing ideas for our advertising partners \u2014 all through the power of the LATINA brand.\u00a0 Primary Responsibilities: Ideation: writing &amp; presentation [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3496","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3496","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=3496"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3496\/revisions"}],"predecessor-version":[{"id":3497,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3496\/revisions\/3497"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=3496"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=3496"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=3496"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}