{"id":3574,"date":"2013-10-17T19:30:30","date_gmt":"2013-10-17T19:30:30","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=3574"},"modified":"2013-10-17T19:30:30","modified_gmt":"2013-10-17T19:30:30","slug":"senior-manager-integrated-marketing-real-simple-2","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/3574","title":{"rendered":"Senior Manager, Integrated Marketing &#8211; Real Simple"},"content":{"rendered":"<p>With an eye on client goals and objectives, you will conceive and develop creative marketing solutions focusing on digital but that leverages the full Real Simple portfolio of print, digital, mobile, social media, tablet and experiential (signature and consumer events) as well as third-party partnerships.<\/p>\n<p>\u2022 Generate \u201cbig ideas,\u201d targeted concepts and smart, integrated platforms by collaborating and brainstorming with sales, marketing, creative services, editorial, digital, research, custom content, corporate, events, outside vendors, and, where appropriate, colleagues from other Time Inc. titles and brands (i.e. Cooking Light, In Style, Health and more)<br \/>\n\u2022 Manage digital accounts and create relevant marketing programs<br \/>\n\u2022 Oversee the workload of 2 manager level digitally focused marketers<br \/>\n\u2022 Develop and write compelling, strategic proposals for a broad array of advertisers that effectively communicate program concepts, benefits and requirements<br \/>\n\u2022 Create smart added-value programs that provide advertisers impact, engagement, awareness and return on objective &#8211; programs may include custom print, online, event and\/or research components<br \/>\n\u2022 Attend client sales calls to present marketing and added-value programs as needed<br \/>\n\u2022 Execute programs upon activation, ensuring proper representation of client and REAL SIMPLE brands<br \/>\n\u2022 Create and manage detailed timelines, budgets, ensure legal compliance<br \/>\n\u2022 Build relationships with third-party organizations and vendors to enhance REAL SIMPLE\u2019s arsenal of smart marketing programs<br \/>\n\u2022 Develop expertise in one or more advertising categories, including a full understanding of the competitive landscape in each respective category<br \/>\n\u2022 Track competitive set marketing activity, positioning and events in relevant categories<\/p>\n<p>Requirements \/ Qualifications:<br \/>\n\u2022 Enthusiastic, energetic, focused individual, highly detail oriented and able to thrive in deadline-driven environment<br \/>\n\u2022 Experience and knowledge with digital media, platforms and products<br \/>\n\u2022 Team player with an interest in managing<br \/>\n\u2022 Exceptional proposal writing, presentation and interpersonal skills<br \/>\n\u2022 Extensive background generating and executing multi-platform, integrated programs<br \/>\n\u2022 Strong project management and leadership skills, and a balance of strategic and creative ability<br \/>\n\u2022 Experience in and knowledge of digital marketing and social media<br \/>\n\u2022 Familiarity with print and online research (e.g., MRI, MMR, @plan, comScore, etc.); proficiency in PowerPoint and Excel<br \/>\n\u2022 BA or equivalent, plus minimum 6-8 years of related media\/magazine marketing, digital or agency experience<br \/>\nAll resumes should be sent to, randi_weintraub@timeinc.com.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With an eye on client goals and objectives, you will conceive and develop creative marketing solutions focusing on digital but that leverages the full Real Simple portfolio of print, digital, mobile, social media, tablet and experiential (signature and consumer events) as well as third-party partnerships. \u2022 Generate \u201cbig ideas,\u201d targeted concepts and smart, integrated platforms [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3574","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=3574"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3574\/revisions"}],"predecessor-version":[{"id":3575,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3574\/revisions\/3575"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=3574"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=3574"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=3574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}