Job Summary: Work closely with the Integrated Marketing Director on the Family Circle and Ladies’ Home Journal brands to support the sales team by writing integrated proposals as well as executing added value programs. The role requires strong writing skills, creative thinking and the ability to multi-task, meet tight deadlines and work with internal and external clients. Presentation and sell sheet development as well as research analysis are included in day-to-day responsibilities. A strong ability to toggle between the two brands is an important part of this role while ensuring all materials articulate the position of each magazine.<\/p>\n
Essential Job Functions<\/p>\n
50% – RFPs: Responsible for developing and writing client proposals. Also includes researching added-value opportunities, developing marketing partnerships, creating comps and collaborating with other Meredith departments (digital, broadcast, database, other print titles etc.)
\n25% – Merchandising Execution: Work closely with clients on program execution. Must adhere to timelines and deadlines to ensure that materials are submitted in a timely fashion. Includes custom merchandising programs such as advertorials, sampling, and some events.
\n25% – Presentation Development: Create presentations and sellsheets that tell our story, must be able to analyze research to uncover most compelling facts.
\nJob Requirements: Minimum Qualifications:
\nAll must be met to be considered.<\/p>\n
Education:
\nBachelor’s degree in Marketing or related field, or equivalent training and\/or experience.<\/p>\n
Experience:
\nAt least 4-5 years experience
\nSpecific Knowledge, Skills and Abilities:
\nMust possess excellent interpersonal and follow-through skills.
\nMust possess strong copywriting skills.
\nKnowledge of media\/magazine marketing.
\nStrong strategic thinking and resourcefulness required.
\nProficiency with Microsoft Office applications including Word, Excel and PowerPoint.
\nBasic knowledge of digital and social media.
\nKnowledge of syndicated research (MRI, PIB, ABC) preferred.
\nMust be able to work in a fast-paced, deadline oriented environment; multi-tasker; good visual accuity
\nEmployment Status: Full Time
\nCity: New York
\nState: New York
\n% Travel Required: 10% – 25%<\/p>\n