{"id":3648,"date":"2014-01-07T20:58:53","date_gmt":"2014-01-07T20:58:53","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=3648"},"modified":"2014-01-07T20:58:53","modified_gmt":"2014-01-07T20:58:53","slug":"integrated-marketing-manager-mens-health","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/3648","title":{"rendered":"Integrated Marketing Manager, Men&#8217;s Health"},"content":{"rendered":"<p>Job Description<\/p>\n<p>Men\u2019s Health is currently seeking a seasoned integrated marketing professional to join our New York-based Integrated Marketing Department. The overall goal of the Integrated Marketing Manager is to attract, maintain and increase print, digital and sponsorship revenue for the automotive, financial, tech, supplements, and CPG categories and New England territory.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Responsibilities include:<\/strong><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Developing client specific concepts and programs and\/or marketing programs to drive incremental print, digital and\/or sponsorship revenue<\/li>\n<li>Writing all added value, marketing and category and sales materials for category specific clients<\/li>\n<li>Acting as partner with designated sales reps to develop sales strategy and drive category growth<\/li>\n<li>Meeting with clients as needed to present proposals and\/or discuss added-value and marketing concepts and requirements<\/li>\n<li>Spearheading the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, samplings, etc.)<\/li>\n<li>Identifying and developing third party marketing partnership for the brand<\/li>\n<li>Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories<\/li>\n<li>Preparing program summaries upon completion of executed activities<\/li>\n<li>Working within established budget guidelines and managing costs for all projects<\/li>\n<li>Other duties as required<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>Qualifications:<\/strong><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>5-6 years integrated industry or related experience<\/li>\n<li>Proven ability to identify, develop, sell and execute results-oriented 360-degree programs<\/li>\n<li>Proven, strong digital and social media marketing skills<\/li>\n<li>Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment<\/li>\n<li>Strong written and verbal communication skills<\/li>\n<li>Polished presentation skills<\/li>\n<li>Awareness of current culture as it relates to the brand and relevant promotional opportunities<\/li>\n<li>College degree required<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Rodale has made a positive difference in the lives of millions of people. Perhaps we&#8217;ll make a difference in yours.<\/p>\n<p>Discover this career opportunity and more at\u00a0<a title=\"http:\/\/www.rodaleinc.com\/\" href=\"http:\/\/www.rodaleinc.com\/\">www.rodaleinc.com<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>About Men\u2019s Health:\u00a0<\/strong>Men\u2019s Health\u00a0is the go-to source for guys seeking the latest information and expert advice in their pursuit of a healthy and active lifestyle. Published 10 times a year in the U.S. by Rodale Inc.,\u00a0Men\u2019s Health\u00a0is the best-selling men\u2019s magazine on newsstands and provides\u00a0its 24 million readers worldwide with the\u00a0up-to-the-minute information on health, fitness, fashion, nutrition, relationships, travel, technology and finance.\u00a0Men\u2019s Health\u00a0is\u00a0the largest men\u2019s lifestyle magazine brand in the world, offering 40 global editions, an interactive ipad edition, a host of apps for iPhone, Android, and BlackBerry subscribers, as well as branded books, eBooks and microsites. The magazine has garnered numerous industry accolades, winning National Magazine Awards in the general excellence and personal service categories as well as being deemed by Media Industry Newsletter as the \u201c#1 Most Notable Magazine Launch of the Last 25 Years.\u201d\u00a0Men\u2019s Health\u00a0has also made several appearances on Advertising Age\u2019s \u201cA List\u201d and Adweek\u2019s \u201cHot List.\u201d For up-to-date news from\u00a0Men\u2019s Health, visit\u00a0<a title=\"http:\/\/www.menshealth.com\/\" href=\"http:\/\/www.menshealth.com\/\">www.menshealth.com<\/a>, and get instant updates on Twitter (@MensHealthMag) and Facebook (Men\u2019s Health).<\/p>\n<p>*LI-SG1<\/p>\n<p>To apply:<\/p>\n<p><a href=\"https:\/\/rodaleinc-openhire.silkroad.com\/epostings\/index.cfm?fuseaction=app.jobinfo&amp;jobid=400&amp;source=ONLINE&amp;JobOwner=992548&amp;company_id=16663&amp;version=1&amp;byBusinessUnit=NULL&amp;bycountry=0&amp;bystate=1&amp;byRegion=US_NY&amp;bylocation=&amp;keywords=&amp;byCat=&amp;proximityCountry=&amp;postalCode=&amp;radiusDistance=&amp;isKilometers=&amp;tosearch=yes\">https:\/\/rodaleinc-openhire.silkroad.com\/epostings\/index.cfm?fuseaction=app.jobinfo&amp;jobid=400&amp;source=ONLINE&amp;JobOwner=992548&amp;company_id=16663&amp;version=1&amp;byBusinessUnit=NULL&amp;bycountry=0&amp;bystate=1&amp;byRegion=US_NY&amp;bylocation=&amp;keywords=&amp;byCat=&amp;proximityCountry=&amp;postalCode=&amp;radiusDistance=&amp;isKilometers=&amp;tosearch=yes<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Job Description Men\u2019s Health is currently seeking a seasoned integrated marketing professional to join our New York-based Integrated Marketing Department. The overall goal of the Integrated Marketing Manager is to attract, maintain and increase print, digital and sponsorship revenue for the automotive, financial, tech, supplements, and CPG categories and New England territory. &nbsp; Responsibilities include: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3648","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=3648"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3648\/revisions"}],"predecessor-version":[{"id":3649,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3648\/revisions\/3649"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=3648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=3648"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=3648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}