{"id":3671,"date":"2014-01-29T06:42:30","date_gmt":"2014-01-29T06:42:30","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=3671"},"modified":"2014-01-29T06:42:30","modified_gmt":"2014-01-29T06:42:30","slug":"associate-integrated-marketing-people","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/3671","title":{"rendered":"Associate, Integrated Marketing &#8211; PEOPLE"},"content":{"rendered":"<table cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"middle\">Role Description: The Associate, Integrated Marketing plays an integral role in developing the sales, marketing and promotions strategies for the PEOPLE Group including PEOPLE and PEOPLE.com. The Associate will collaborate with both the print and digital sales teams on select advertising categories. The position combines creative \u201cbig\u201d idea\/platform creation, partnership development, presentation skills as well as strong program execution.<\/p>\n<p>&nbsp;<\/p>\n<p>Primary Responsibilities:<\/p>\n<p>\u2022 Idea Generation and Program Development: Work with sales and marketing colleagues to develop integrated opportunities across print, digital, mobile, social, tablet, event and retail to maximize advertising revenue<\/p>\n<p>&nbsp;<\/p>\n<p>\u2022 Presentation Writing: Work with multiple departments (i.e. creative services, research, digital marketing and events) to create \/write compelling proposals, presentations, marketing concepts and\/or positioning<\/p>\n<p>&nbsp;<\/p>\n<p>\u2022 Project Management: Responsible for managing the daily workflow process including the prioritizing of presentations, proposals, program and recap materials<\/p>\n<p>&nbsp;<\/p>\n<p>\u2022 Program Execution: Assist in managing specific brand marketing programs and custom opportunities for key clients including sweepstakes, retail promotions and special events<\/p>\n<p>&nbsp;<\/p>\n<p>\u2022 Category Development: Support the Senior Manager, Integrated Marketing in the development of category specific strategies including competitive landscape\/sales opportunities<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Qualifications:<\/p>\n<p>\u2022 Bachelor\u2019s degree required, minimum 2-3 years publishing experience, preferably in magazines, digital, media planning or promotions \u2022 Team player, self-starter who is also extremely innovative, creative, professional and resourceful \u2022 Ideal candidate must be highly proactive, detail and solution-oriented \u2022 Must have experience in proposal writing<\/p>\n<p>&nbsp;<\/p>\n<p>Please e-mail resumes to:<\/p>\n<p><a href=\"mailto:Diana_Cotumaccio@timeinc.com\">Diana_Cotumaccio@timeinc.com<\/a><\/p>\n<p>&nbsp;<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Role Description: The Associate, Integrated Marketing plays an integral role in developing the sales, marketing and promotions strategies for the PEOPLE Group including PEOPLE and PEOPLE.com. The Associate will collaborate with both the print and digital sales teams on select advertising categories. The position combines creative \u201cbig\u201d idea\/platform creation, partnership development, presentation skills as well [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3671","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3671","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=3671"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3671\/revisions"}],"predecessor-version":[{"id":3672,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3671\/revisions\/3672"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=3671"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=3671"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=3671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}