Develop digital marketing strategies and materials for the brand and oversee the execution of custom digital and integrated marketing programs for InStyle\u2019s advertising clients that support their objectives and enhance audience value across InStyle.com.<\/p>\n
Key Responsibilities:
\n\u2022 Work with editorial to conceptualize custom digital marketing programs for all categories, including beauty, fashion, and lifestyle
\n\u2022 Lead digital marketing program development
\n\u2022 Communicate marketing concepts and programs by writing proposals, presentations and one sheets
\n\u2022 Develop relationships with third party organizations and vendors to enhance arsenal of digital offerings
\n\u2022 Capture advertiser needs and proactively identify new digital opportunities that leverage editorial, product and external vendor capabilities
\n\u2022 Create mockups for proposals
\n\u2022 Implement solutions post-sale in conjunction with production team
\n\u2022 Oversee development of recaps\/case studies post sale
\n\u2022 Participate in the development of digital elements for InStyle platform programs
\n\u2022 Attend and represent team at internal and external meetings
\n\u2022 Work with integrated marketing to develop marketing programs across the brand
\n\u2022 Work with other Time Inc. titles to develop integrated, cross-brand concepts
\n\u2022 Work directly with clients to execute integrated marketing programs<\/p>\n
Specific Attributes:
\n\u2022 At least 5 years of successful digital marketing and sales\/support experience
\n\u2022 Creative and strategic thinker
\n\u2022 Excellent proposal and written communication skills
\n\u2022 Excellent post sale account management skills
\n\u2022 Excellent interpersonal skills; able to navigate matrixed environment
\n\u2022 Strong presentation skills; comfortable presenting to senior executives
\n\u2022 Highly detail-oriented
\n\u2022 Flexible and able to adapt to change within an evolving environment
\n\u2022 Able to juggle and prioritize multiple projects
\n\u2022 Experience working with print sales\/marketing teams to create effective integrated programs
\n\u2022 Working knowledge and ability to interpret online metrics and research tools (i.e. comScore, @plan, Omniture)
\n\u2022 Strong time management and organizational skills<\/p>\n
Please email resumes to:
\n Randi_weintraub@timeinc.com<\/p>\n","protected":false},"excerpt":{"rendered":"
Develop digital marketing strategies and materials for the brand and oversee the execution of custom digital and integrated marketing programs for InStyle\u2019s advertising clients that support their objectives and enhance audience value across InStyle.com. Key Responsibilities: \u2022 Work with editorial to conceptualize custom digital marketing programs for all categories, including beauty, fashion, and lifestyle \u2022 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3699","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=3699"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3699\/revisions"}],"predecessor-version":[{"id":3700,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3699\/revisions\/3700"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=3699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=3699"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=3699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}