People StyleWatch is looking for an Associate Publisher of Marketing to oversee all planning, creation, and execution of integrated marketing platforms and brand initiatives including research, partnerships and brand extensions designed to generate advertising revenue across the StyleWatch franchise.<\/p>\n
Specific responsibilities will include:
\n\u2022 Collaborate with key stakeholders to define the brand vision and values; and ensure consistent messaging to advertisers in marketing materials and collateral.
\n\u2022 Create strategic cross-media marketing opportunities and brand platforms for advertisers
\n\u2022 Work with advertising staff to identify key category growth opportunities and develop solution-based programs to grow advertising revenues.
\n\u2022 Conceptualize and write proactive larger-scale, custom integrated presentations and proposals.
\n\u2022 Attend client sales calls to present integrated marketing concepts.
\n\u2022 Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings for the brand.
\n\u2022 Manage communication of market research trends to sales team and clients.
\n\u2022 Conduct primary and secondary brand and competitive research. Work with corporate research team where appropriate.
\n\u2022 Oversee development and production of creative materials to support sales including presentations, proposals, advertorials, and promotional materials.
\n\u2022 Oversee marketing team\u2019s execution of integrated marketing programs with clients.
\n\u2022 Supervise training and professional development of marketing team members.
\n\u2022 Manage the development and execution of events designed to excite and attract consumers and advertisers.
\n\u2022 Manage the RFP process; access and evaluate opportunities; and provide client-ready responses which successfully support the sales effort to win the business.
\nQualifications:
\n\u2022 Minimum 10+ years experience in magazine sales\/marketing
\n\u2022 Minimum 3+ years digital media marketing experience (experience in Fashion\/beauty category a plus)
\n\u2022 Strong project management and leadership skills
\n\u2022 Collaborative approach to partnership with the sales and editorial teams
\n\u2022 Strong motivator with ability to conceptualize unique platforms on his\/her feet
\n\u2022 Exceptional proposal writing and presentation skills with extensive background generating multi-?platform, integrated programs
\n\u2022 Organization, creativity and ability to communicate clearly with sales staff, team members, advertising clients and vendors
\n\u2022 Ability to work collaboratively with all brands at Time Inc.
\n\u2022 Candidate must be an enthusiastic creative thinker and team player<\/p>\n
Please forward all resumes to randi_weintraub@timeinc.com<\/p>\n","protected":false},"excerpt":{"rendered":"
People StyleWatch is looking for an Associate Publisher of Marketing to oversee all planning, creation, and execution of integrated marketing platforms and brand initiatives including research, partnerships and brand extensions designed to generate advertising revenue across the StyleWatch franchise. Specific responsibilities will include: \u2022 Collaborate with key stakeholders to define the brand vision and values; […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3754","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=3754"}],"version-history":[{"count":3,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3754\/revisions"}],"predecessor-version":[{"id":3756,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3754\/revisions\/3756"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=3754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=3754"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=3754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}