{"id":3885,"date":"2014-12-04T21:53:40","date_gmt":"2014-12-04T21:53:40","guid":{"rendered":"http:\/\/westovermedia.com\/blog\/?p=3885"},"modified":"2014-12-04T21:53:40","modified_gmt":"2014-12-04T21:53:40","slug":"assoc-mgr-events-activation-parents-network-marketing","status":"publish","type":"post","link":"http:\/\/westovermedia.com\/blog\/archives\/3885","title":{"rendered":"Assoc Mgr Events & Activation, Parents Network Marketing"},"content":{"rendered":"\n\n\n\n\n
Parenthood Grp Mktg Adv Sales<\/td>\n<\/tr>\n
Job Summary:<\/td>\nThe Associate Manager, Events and Activation manages the program execution and event activation for the American Baby, FamilyFun, and Parents brands.<\/p>\n

Working closely with Marketing Director, this role involves a high level of interaction with clients, internal Meredith colleagues, and external vendors. A consistent professional, positive and helpful attitude is essential to maintain best in class service in the marketplace.<\/p>\n

Responsibilities include:<\/p>\n

Program Execution:
\n\u00b7 Execute sold integrated marketing programs across the Meredith Parents Network involving print, digital, tablet, mobile and experiential elements
\n\u00b7 Execute sold added value by working with internal and third party vendors
\n\u00b7 Work closely with the Art Department and oversee the advertorial and in-book special section process including: writing, design and timelines
\n\u00b7 Work with legal to draft and adhere to sweepstakes and contest rules for necessary programs
\n\u00b7 Create and uphold execution timelines with internal and external parties<\/p>\n

Event Planning and Execution:
\n\u00b7 Assist with all Meredith Parents Network events such as National Sales Meetings, Smuggler’s Notch Winter Carnival, Baby Expos and trade shows, among others
\n\u00b7 Responsibilities include planning, budgeting, collateral creation, onsite activation, and vendor management
\n\u00b7 Update staff on commitment and material deadlines<\/p>\n

Other Responsibilities:
\n\u00b7 Maintain and explore Meredith Parents Network partnerships and keep abreast of current opportunities (Baby Expos, Mom Events, Family Events and more)
\n\u00b7 Liaise with the art department to update sell sheets for all MPN programs, communicate updates to the staff<\/p>\n

Essential Job Functions<\/p>\n

50% – Executes Sold integrated marketing programs and added value elements
\n30% – Assist with Meredith Parents Network event promotion and activation
\n10% – Maintain and explore MPN partnerships
\n10% – Update and disseminate program sell sheets<\/td>\n<\/tr>\n

Job Requirements:<\/td>\nMinimum Qualifications:
\nAll must be met to be considered.<\/p>\n

Education:
\nBachelor’s degree in Marketing or a related field, or equivalent training and\/or experience<\/p>\n

Experience:
\nThree to four years of magazine marketing\/event experience
\nSpecific Knowledge, Skills and Abilities:
\nProficiency in all Microsoft programs necessary
\nMust be a creative and strategic thinker with the ability to execute customer-focused merchandising programs
\nExcellent verbal and written communication skills
\nStrong business and promotional copywriting skills
\nStrong project management skills
\nAbility to work well with sales and marketing staff, other internal departments, clients and outside vendors
\nAbility to manage multiple projects simultaneously and meet deadlines
\nMust be highly organized with attention to detail
\nAbility to work in a team-oriented, fast-paced environment
\nAbility to demonstrate a high level of creativity and team spirit
\nOnline experience not necessary but is also a plus<\/p>\n

 <\/p>\n


\nhttps:\/\/www.meredith.apply2jobs.com\/ProfExt\/index.cfm?fuseaction=mExternal.showJob&RID=8574&CurrentPage=3<\/a><\/span><\/span><\/span> <\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

Parenthood Grp Mktg Adv Sales Job Summary: The Associate Manager, Events and Activation manages the program execution and event activation for the American Baby, FamilyFun, and Parents brands. Working closely with Marketing Director, this role involves a high level of interaction with clients, internal Meredith colleagues, and external vendors. A consistent professional, positive and helpful […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3885","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=3885"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3885\/revisions"}],"predecessor-version":[{"id":3886,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3885\/revisions\/3886"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=3885"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=3885"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=3885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}