Time Inc. is one of the largest branded media companies in the world. The company reaches more than 130 million people globally each month across multiple platforms, with influential brands like Time, People, Sports Illustrated, InStyle, Real Simple, Travel + Leisure, Food & Wine and Wallpaper.
\nTime Inc. is home to celebrated events and franchises including the Fortune 500, Time 100, People’s Most Beautiful, Sports Illustrated’s Sportsman of the Year, Essence Festival in New Orleans and the Food & Wine Classic in Aspen.<\/p>\n
The job:<\/p>\n
The Integrated Marketing Manager, Cooking Light & MyRecipes, will collaborate with the print and online sales teams and will play an integral role in developing marketing strategies, promotions and programs for the Cooking Light and MyRecipes brands. The position combines creative \u201cbig\u201d idea\/platform creation, partnership development, presentation skills and program execution to leverage the Cooking Light and MyRecipes brands as vital media partners. The Integrated Marketing Manager must be an enthusiastic creative thinker and team player who is resourceful, detail-oriented and able to thrive in a fast-paced environment.<\/p>\n
Responsibilities:
\nIntegrated idea generation and program development: Develop integrated opportunities including print, digital, event, retail and more to maximize advertising partnerships and demonstrate ROI
\nCategory development: Support the VP, Marketing in the development of category-specific strategies including competitive landscape\/sales opportunities
\nPresentation development and execution: Work with various departments (i.e. business insights, creative services and sales) to create compelling proposals, presentations, marketing concepts and\/or positioning
\nClient Meetings: Accompany sales reps and\/or marketing management on sales calls to present marketing platforms and client-specific opportunities
\nProject management: Responsible for managing the daily workflow process including the prioritizing of presentations and follow-up on all materials delivered to sales partners
\nProgram Management: Accountable for managing all aspects of custom marketing programs from conception through implementation and\/or fulfillment
\nQualifications:
\nThe ideal candidate will be a proactive, smart, strategic, flexible, organized, and creative partner.
\nStrong program development and management skills including a collaborative approach to partnering with team members, advertising clients and vendors .
\nAbility to work independently with confidence in making marketing recommendations.
\nExceptional proposal writing and presentation skills with a background generating multi-platform, integrated programs.
\nA bachelor\u2019s degree with a minimum of 6 years marketing experience, preferably in advertising and\/or content marketing including a minimum of 2 years digital media marketing experience (experience in epicurean category a plus).
\nThe ability to travel.
\nClick to apply : https:\/\/careers.timeinc.com\/TGWebHost\/jobdetails.aspx?partnerid=25960&siteid=36&areq=142930BR&Codes=NLIN,142930BR <\/p>\n","protected":false},"excerpt":{"rendered":"
Time Inc. is one of the largest branded media companies in the world. The company reaches more than 130 million people globally each month across multiple platforms, with influential brands like Time, People, Sports Illustrated, InStyle, Real Simple, Travel + Leisure, Food & Wine and Wallpaper. Time Inc. is home to celebrated events and franchises […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3920","post","type-post","status-publish","format-standard","hentry","category-jobs"],"_links":{"self":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3920","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/comments?post=3920"}],"version-history":[{"count":1,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3920\/revisions"}],"predecessor-version":[{"id":3921,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/posts\/3920\/revisions\/3921"}],"wp:attachment":[{"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/media?parent=3920"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/categories?post=3920"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/westovermedia.com\/blog\/wp-json\/wp\/v2\/tags?post=3920"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}