Redbook Magazine is seeking a Senior Integrated Marketing Manager who will be responsible for the strategy, development, and activation of integrated marketing and added-value programs across multiple categories including Beauty & Fashion. The Senior Manager will collaborate with both the print and online sales teams to create promotions and programs spanning all platforms–including but not limited to: custom creative concepts, in-book content & promotions, events, digital integrations, social media extensions, and more.
Responsibilities
· Conceptualize and develop advertiser-specific marketing solutions – from ideation to execution
· Strategize, create, and write integrated marketing proposals and custom presentations for select accounts
· Management and execution of sold/sponsored custom and brand marketing programs
· Work directly with clients on specific activations
· Manage day to day requests from sales staff
· Attend/accompany sales reps on various sales calls to present programs
· Manage project budgets and timelines
· Oversee development of post-sale recaps/case studies
· Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings
· Participate in the development and execution of new and existing Redbook branded marketing platforms & programs
Required Skills:
· Minimum 5+ years marketing/relevant experience
· An understanding of the print/digital/social media landscape
· Strong creative skills and experience developing compelling integrated marketing programs
· Strong verbal and written presentation skills
· Experience with digital media offerings
· Highly pro-active and solution-oriented, a team player and self-starter
· Ability to work in a fast paced environment and handle multiple projects
· Proficiency with Microsoft Word, Excel and PowerPoint
If interested, please apply online to: https://hire.jobvite.com/j?cj=oE1zZfwX&s=Westover_Media