Manager, Integrated Client Marketing – Sports Illustrated March 4, 2011

Filed under: Jobs in NYC — sam roloff @ 7:33 pm


o The Integrated Client Marketing Manager (CMM) will work with assigned members of the Sports Illustrated Ad Sales team to achieve short and long term sales goals
o CMM will be primarily responsible for idea generation and writing proposals to sell multimedia programs for the SI franchise including the magazine, website, mobile, tablet devices, online applications, events, retail and more
o Once the idea is sold, CMM will work with various departments to ensure the implementation of all program elements to best meet clients objective
o CMM will work with 3rd party sporting events (marathons, NASCAR races, Minor League Baseball, etc) to create sampling and sponsorship opportunities for Sports Illustrated advertisers
o CMM will oversee work of Client Marketing Associate and help them develop their marketing skills

Qualifications
o Individual must be very organized and able to work on several projects at the same time
o Must be a team player, self-starter who is also innovative, creative, professional and resourceful
o Strong writing, communication and computer skills (e.g. PowerPoint, Excel, etc.) required
o Knowledge of syndicated research (e.g. MRI, @Plan, Nielsen, comScore, etc.) is preferred
o Knowledge of/passion for sports is preferred
o Knowledge of DART, Omniture, AdRelevance and MediaVisor is a plus
o 5+ years relevant experience required


Contact Randi Weintraub at randi_weintraub@timeinc.com for more information.


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