Account Executives – BtoB Magazine May 24, 2010

Filed under: Jobs in NYC — sam roloff @ 7:17 pm

BtoB magazine is the only publication dedicated to integrated business-to-business marketing. Read by 100,000 b-to-b marketers, every issue is filled with the game-changing strategies and tactics they need to succeed. Every page and pixel is packed with substance — news, reports, technologies, benchmarks, best practices — served up by the most knowledgeable journalists. BtoBalso publishes Media Business Magazine for business publishing executives.

BtoB magazine is looking for Account Executives in our New York office. This is a unique opportunity for an innovative, creative, results-driven individual to sell all facets of advertising including Print, Online, E-mail Lists, Lead Generation Programs and Event sponsorships. The Account Executive will be a key player at a growing, dynamic media organization. The successful candidate must be creative and able to adapt to an ever-changing and ever-growing organization which is branching out into new mediums rapidly.

Responsibilities:
· Prospect and develop key senior level ad agency and company relationships in order to effectively build and maintain category ad revenue.
· Establish professional relationships and a robust account pipeline by prioritizing and conducting a high volume of weekly account opens and sales calls to realize maximum revenue.
· Develop new business opportunities.
· Strategically approach prospects and determine needs, marketing initiatives/objectives, business model, budget cycle and key decision-makers.
· Develop effective sales proposals and ad sales solutions through experience and internal brainstorming with a thorough understanding of appropriate & available inventory to deliver on program.
· Effectively incorporate Lead Generation Programs into the sales packages to maximize advertisers’ success.
· Conduct high-level client sales meetings and presentations designed to aggressively and professionally move the sales process towards agreement in a timely manner.
· Negotiate final agreement points in conjunction with internal staff and prospective clients.
· Provide call reports, sales pipelines, and revenue forecasts.
· Travel at least 30% annually.
· Must be able to network at industry events and business functions.

Qualifications:

• 2 to 4 years sales experience, preferably in B2B publishing.
• Bachelor’s degree or equivalent work experience.
• Proven ability to meet and exceed individual sales goals both in print and on-line.
• Strong business acumen and professionalism.
• Excellent presentation skills with solid communication skills both verbal and written.
• Must be a strong team player, open to new ideas, who is highly motivated with a positive attitude.
• Excellent customer focus and attention to detail.
• Proficient in Microsoft Office, Outlook, ACT and PowerPoint.

Crain Communications Inc. offers competitive salaries, professional growth opportunities, and a comprehensive selection of benefits that include: medical, dental, vision and retirement plans.

Please visit our website at www.crain.com to apply for this position. Qualified candidates should submit resume and cover letter with salary requirements for immediate consideration. Only candidates selected for interviews will be contacted. No phone calls or agencies please. Crain Communications, Inc. is an equal opportunity employer that encourages and values diversity. M/F/D/V

Crain Communications Inc is one of the largest privately-owned business publishers in the U.S. with more than 25 leading business, trade and consumer titles in North America, Europe and Asia. Perhaps the most important step in our pursuit of excellence is to live the Crain mantra of putting our “Readers First” each day. Working together as a team – be it floor to floor, office to office, or city to city – will help us realize this important goal. Placing our “Readers First” generates a great sense of pride and secures our standing as the authoritative source of news and information for each market we serve. Staying true to this belief remains critically important to us, as it will position us for future investment and growth.


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