Circulation Marketing Director – National Multi-title Publisher June 3, 2010

Filed under: Jobs in NYC — sam roloff @ 6:48 pm

Job Requirements
or Qualifications Job Requirements:
Looking for an experienced circulation professional to plan and execute print and digital strategies to help grow circulation and ancillary revenues. Including: direct mail campaigns, email promotions, in-book, and online initiatives.

The ideal candidate should have strong strategic planning experience balanced with the ability to execute the campaigns developed and be bottom line oriented.

Responsibilities:
Develop & execute circulation strategy (including direct mail, web, in-book and e-mail efforts) in a multi-title environment.

Compose all marketing copy and direct creative resources.

Oversee the tracking and reporting of results from marketing initiatives, and make recommendations on how to improve response.

Collaborate with senior management on developing new paid product opportunities.

Develop and manage applicable expense budgets.

Develop and prepare applicable internal metrics reports.

Manage department direct reports.

Minimum Requirements:
Minimum 5+ years paid audience development experience required.

Minimum 5+ years consumer marketing experience with multi-title magazine publisher.

Solid writing skills with the ability to craft cogent, persuasive copy.

Well balanced experience in direct mail, web, in-book, email & social media marketing.

Ability to work independently.

Please indicate salary requirements upon submitting resume
Salary Competitive
Benefits 401K/403B, Bonuses, Dental, Health
Job Category Magazine Publishing
Job Location Los Angeles, CA 90057 USA

Please direct resume to: cmdposition@gmail.com


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