SAVEUR & Garden Design Integrated Marketing Manager June 25, 2010

Filed under: Jobs in NYC — sam roloff @ 4:10 pm

SAVEUR & Garden Design Integrated Marketing Manager

The Integrated Marketing Manager will play a key role in developing integrated marketing strategies, promotions, and programs for Saveur, Saveur.com, Garden Design and GardenDesign.com. The position combines big idea/platform creation, partnership development, proposal writing, and program execution. The position will report to the Group Creative Services Director.

Responsibilities Include:
* Big Idea Generation: Collaborate with sales/marketing team to develop and sell “big idea” opportunities.
* Proposal Development & Management: Develop integrated marketing programs, bring them to life through written proposals and execute them in-book, online, and through events.
* Client Meetings: Attend sales calls to present marketing programs/platforms and client-specific opportunities.
* Partnership Development: Research and develop relationships with marketing partners.
* Event Management: Research and secure vendors, venues, and talent; managing all aspects of an event from budget to sponsor integration.

Qualifications:
* Bachelor’s degree required, 3-4 years marketing/merchandising experience, preferably in media/advertising. Strong digital and/or event experience is required.
* Extensive experience in creating and developing integrated marketing programs and platforms.
* Comprehensive knowledge of various online advertising platforms, creative executions, and current online ad serving technologies and executions is preferred.
* Must be a creative thinker, self-starter, problem solver and resourceful. Must be team player and partner to marketing & sales colleagues and management team.
* Must have strong writing skills and a background in proposal writing. Proficiency in PowerPoint and Excel is required.
* Interest/experience in the epicurean category preferred.
* Position is full time in NYC office.

Qualified candidates should send their resume to Kris-Ann Panzella at kris.panzella@bonniercorp.com. Absolutely no phone calls.


Leave a Reply

You must be logged in to post a comment.