Brand Marketing Director, Plum TV, New York August 11, 2010
As Brand Marketing Director, you will develop and continually evolve Plum’s brand marketing strategy across all media, planning and executing all off-air marketing efforts to drive Plum brand awareness, television tune-in, and multi-platform adoption. Working closely with the Creative Director, you will ensure consistent brand positions, style guide, and brand creative across all platforms. The ideal candidate has previous experience with guerilla-style marketing programs, on the ground event execution, and off-air marketing activities. For immediate consideration, send resume to team@plumtv.com. Visit www.plumtv.com for more info about Plum, and this position.
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