Social Marketing Manager – The Huffington Post August 30, 2010

Filed under: Jobs in NYC — sam roloff @ 11:18 pm

Responsibilities:
The person in this position will play a key role in both pre- and post-sale efforts aimed at creating and implementing industry-leading, revenue-driving social marketing platforms for our clients
Pre-Sale
• Work independently to identify emerging trends in social media, and collaborate with Sales Development to turn them into innovative new platforms for our brand and our advertisers, with the ultimate goal of driving revenue.
• Ensure that all new social media platforms fit into The HuffPost sales strategy and assist with packaging and positioning the new products when needed to make them sales-ready,
• Attend client sales calls to provide social media insights and recommendations, then work with sales reps to create strategic revenue-driving solutions based on client objectives

Post Sale/Post Campaign Launch
• Participate in kick-off meetings for clients running social media programs with HuffPost to asses program objectives, availability of assets, expectations, timelines and other tactical details
• Serve as daily point of contact for internal and external parties involved with producing HuffPost social media programs, managing components such as:
• Advise on client strategy and provide SEO expertise to optimize campaign results
• Produce custom elements such as slideshows, social modules, brand pages
• Assist with creating advertorial content and curating HuffPost content
• Moderate advertorial content using set HuffPost guidelines
• Track success of social marketing programs, compile results and provide recommendations for future programs, with ultimate goal of program renewal and incremental revenue

Requirements:
• 3+ years experience in a similar role in an online organization, with knowledge of digital advertising
• Experience with social media, and ability to identify new trends and turn them into sales opportunities
• Experience with social media monitoring and analysis tools, SEO
• Project management skills, with ability to move programs from concept to completion
• Strong interpersonal skills needed to move projects and communicate ideas in a busy organization
• Desire to work in a fast-paced, agile, startup environment

Please send resumes to: jcherniske@hotmail.com


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