Integrated Marketing Manager – Real Simple November 19, 2010

Filed under: Jobs in NYC — sam roloff @ 7:46 pm

Based on category assignments, the manager will collaborate with both the print and online sales teams and will play an integral role in developing marketing strategies, promotions and programs. The position combines creative “big” idea/platform creation, partnership development, presentation skills and program execution to leverage the REAL SIMPLE brand as a vital media partner.

Responsibilities:
• Write strategic integrated marketing proposals across REAL SIMPLE brand assets
• Conceptualize, communicate and fulfill custom and multi-sponsored marketing programs
• Act as a liaison between internal departments and vendors to develop and execute programs
• Work with Senior Manager to grow category business and create category specific programs
• Accompany sales reps and/or marketing management on sales calls to present marketing platforms and client-specific opportunities
• Responsible for managing all aspects of custom and multi-sponsor marketing programs from conception through implementation and/or fulfillment
• Manage project budgets

Qualifications:
• Bachelor’s degree and 5 – 7 years marketing experience, preferably in media/advertising
• Candidate must be an enthusiastic creative thinker and team player with a solid knowledge of marketing and the media business and a concentration on women’s business
• Must be resourceful, proactive, detail-oriented and able to thrive in a fast-paced environment
• Strong written, verbal and organizational skills
• Knowledge of and passion for tracking trends including social networking, digital and mobile trends is important
• Ability to Travel
• Computer skills including PowerPoint, Word and Excel

Contact Randi weintraub at randi_weintraub@timeinc.com for more information.


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