Description

The American Airlines (AA) Media Sales and Solutions organization is the consolidated, proactive sales force for all AA media assets such as our inflight magazines, AA.com, emails, Admirals Club and onboard.  Sales Representative is responsible for positioning AA Media Solutions (print, digital and out of home) in the market place as a strong partner to help marketers reach their ideal customers and accomplish their campaign goals.

• Prospect and acquire new advertisers by contacting leads, assessing which products/bundles will most effectively meet their marketing needs and effectively communicating the benefits of partnering with AA.
• Maintain relationships with repeat clients by demonstrating an understanding of their marketing needs and proactively selling new products/bundles as appropriate.
• Grow clients by up-selling/cross-selling additional media assets, and escalate opportunities for large partnerships to regional account managers.
• Field incoming sales leads and determine appropriate account manager/territory.  Liaison with Ad Operations Coordinators to fulfill clients’ ad placements.
• Maintain accurate account profile, sales activity, opportunity and forecast information in Salesforce.
• Attend industry functions to establish and maintain industry contacts.
  

Qualifications

Skills, Knowledge and Experience

• Sharp focus on client service with ability to easily develop rapport with client
• Strong written and oral communication skills, with ability to describe AA products and their benefits and effectively respond to questions
• Capable of working with minimal supervision and of self-direction, independent judgment  and showing initiative and flexibility when warranted
• Comfort with cold calling and being accountable to sales quotas
• Knowledge of advertising sales (online and offline)
• Capable of leveraging research tools to uncover new opportunities and to stay abreast of account and industry news
• Ability to understand client marketing objectives, including branding, targeting, driving sales and direct response
• Strong team player attitude with ability to work closely with others to achieve team objectives
• Proficiency with frequently used sales tools
• Proficiency with basic software programs, e.g., Excel, PowerPoint
• 2+ years of proven sales success and/or account management experience
• 1+ years media sales experience with online and/or print preferred
• BA/BS/BBA required (Marketing or Advertising preferred)
• Previous media buying and airline industry experience a plus
• Ability to travel
  

Job
: MK-Business Development/Strategy
Primary Location
: US-NY-New York
Job Posting
: Dec 2, 2010
Unposting Date
: Dec 9, 2010
Equal Opportunity Employer
: American Airlines is an equal opportunity employer.
Work Schedule*
: Full-Time

*Media Solutions Sales Representative-1003564
Please apply via www.aacareers.com