Reports to the Executive Marketing Director, and is responsible for the day-to-day supervision of the promotion team.  Ideal candidate must be highly proactive and solution-oriented; a team player and self-starter who is also extremely innovative and resourceful.

Responsibilities:

• Develop sales, marketing and promotional strategies/tactics to increase advertiser revenue in conjunction with the Executive Marketing Director and Associate Publisher/ Marketing.
• Conceptualize and develop umbrella programs in support of advertising revenue based on specific category/issue objectives.
• Supervise the development and execution of standard and custom merchandising programs including advertorials/impact units, consumer events, digital/social, etc.  Oversee their successful implementation from development of selling materials through project execution
• Supervise sponsorship opportunities/execution for annual signature events.
• Supervise the creative development, packaging and execution of standard and custom promotion materials including fact sheets, presentations, etc.
• Accompany sales team on calls.
• Manage the performance of 4 direct reports and interns.
• Manage merchandising budget.

Require Skills:

• Strong creative skills and extensive experience in developing compelling integrated marketing programs; strong copywriting skills a must.
• Strong presentation skills (verbal, written)
• Strong computer skills (PowerPoint, Word, Excel)

Required Experience:

· Bachelor’s degree required. Minimum 5 years marketing experience in magazines, media, digital or promotion management.

To apply please go to our career site at: http://hearstcareers.silkroad.com

Click on current listing, marketing/promotion job #736.