Senior Director, Integrated Marketing – Time Inc. Branded Solutions May 6, 2011

Filed under: Jobs in NYC — sam roloff @ 6:21 pm

Time Inc. Branded Solutions seeks a strategic and creative Senior Director, Integrated Marketing for an integral role in the development and execution of corporate integrated marketing programs that cross Time Inc’s various content and audience channels from print to digital, mobile and more.

The position will report to the VP, Marketing

Responsibilities:

Lead development, ideation and strategic§ thinking for best-in-class customized integrated marketing solutions for the company’s largest and most high-profile advertising partners across a range of categories including, but not limited to: Beauty, Pharma, Finance, CPG and Automotive

Work closely with the national Sales and Marketing teams to§ collaboratively deliver sellable ideas across multiple categories

§ Leverage strong communication skills to best sell our ideas–through carefully crafted written proposals and stand out in-person presentations that best tell the story and bring the idea to life

Work closely with the Creative§ Services team to fine tune ideas and deliver the “wow” factor required to help clients and agencies visualize an idea/concept

Work with key marketing§ and sales counterparts across Time Inc. business units and job functions to deliver collective best thinking and practices

Actively identify and§ understand emerging trends, opportunities and partnerships to give our ideas and our team a competitive edge, whether it is new media channels, industry trends or new potential revenue streams

Partner with the Research§ & Insights team to develop smart, strategic insights to both inform our ideas and measure their effectiveness

Attend client and agency briefings for new§ opportunities

Help manage team work flow for new programs/RFPs from§ conception to completion

Candidate Profile

10+ years experience§ in media marketing preferred with strong cross-platform capability. Other backgrounds may include client-side marketing or ad agency
Enthusiastic
§ strategic and creative thinker with strong writing and storytelling skills.
§ Excellent communicator and presenter – able to articulate and represent our brand and assets both internally and externally
Effective motivator with
§ proven experience managing staff and teams
Collaborative and team-oriented
§ – ability to interact proactively with sales, marketing, production and corporate entities
Strong interpersonal skills with ability to effectively
§ engage clients, agency decision makers, team members and internal counterparts
Able to see the big picture while attentive to detail (Must be
§ a “thinker” as well as a “doer”)
Direct experience with both traditional
§ and new/emerging media

To apply, please use the following link:

http://www.timewarner.com/corp/careers/jobtools_us/search_tp.html?partnerid=391&siteid=5161&codes=NWOM,124253BR


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