Entertainment Weekly is looking for an Integrated Marketing Director to oversee planning, creation, and execution of integrated marketing platforms and initiatives designed to generate advertising revenue.
Specific responsibilities will include:
• Work with key advertising categories and develop solution-based programs to grow advertising revenue
• Manage RFP process; assess and evaluate opportunities; and provide client-ready responses to successfully support the sales team and win the business
• Conceptualize and write proactive larger-scale, custom integrated presentations and proposals.
• Attend client sales calls to present integrated marketing concepts.
• Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings for the brand.
• Manage communication of market research trends to sales team and clients. Work with Corporate Research to analysis primary and secondary brand and competitive research.
• Develop and produce marketing materials to support sales including presentations, proposals, in-magazine advertorials, and promotional materials.
• Manage and supervise Integrated Marketing Manager

The ideal candidates will possess the following skills and experience:
• Minimum 8+ year’s experience, preferably in magazine sales/marketing.
Experience in entertainment category a plus.
• Strong project management and leadership skills.
• Extensive understanding in research (syndicated and primary research)
• Strong motivator with ability to conceptualize unique platforms on his/her feet.
• Exceptional proposal writing and presentation skills with extensive background generating multi-platform, integrated programs.
• Organization, creativity and ability to communicate clearly with sales staff, team members, advertising clients and vendors.
• Ability to work collaboratively with all brands in the Time Inc Style & Entertainment Group.
• Candidate must be an enthusiastic creative thinker and team player.



Contact Randi Weintraub at randi_weintraub@timeinc.com for more information.