Integrated Marketing Manager – Maxim July 13, 2011

Filed under: Jobs in NYC — sam roloff @ 7:36 pm

Overall Responsibilities:

  • Create, manage and execute all sales promotions and added-value programs designed to secure business and reinforce the magazine’s and web sites brand image in the advertising community
  • Work with digital project manager on execution of online elements for advertisers
  • Coordinate with sales team, agency and client to develop strategic programs that meet brand objectives
  • Fulfill standard requests for proposals (RFP’s); prepare estimates and timelines for client programs being pitched and executed
  • Produce and manage all aspects of sold-through events
  • Manage sold program details including site selection, contract negotiations, cost analysis/budgets, travel arrangements, etc.
  • Work with art department to establish look and feel for in-book and online advertorials
  • Coordinate and participate in internal brainstorm/strategy meetings
  • Write all communication pertaining to the program including proposals, advertorials, online copy and recaps
  • Work with digital ad ops to ensure execution of sold through online programs
  • Work directly with PR on all press-related materials
  • Travel as necessary


Qualifications:

  • Must be a creative thinker who can continuously create new alternatives to enhance existing events and implement new print and digital focused programs
  • Size of project will be determined by experience
  • A solid skill set of writing, editing, idea creation and organization is essential
  • Proficiency in Word, Excel and PowerPoint are required
  • 4+ yrs experience
Send resumes to:

jobs@maxim.com


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