Marketing Manager – Men’s Health March 8, 2012

Filed under: Jobs in NYC — sam roloff @ 7:48 pm

Men’s Health is currently seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department. The overall goal of the Marketing Manager is to attract, maintain and increase print, digital and sponsorship revenue for the following categories and territories: fashion, watches, grooming, Chicago and New England. He or she will be developing client specific concepts and programs and/or marketing programs to drive incremental print, digital and/or sponsorship revenue. This individual will be writing all merchandising, marketing and sales materials for category specific clients. The ideal candidate will be acting as a partner with designated sales reps to develop sales strategy and drive category growth.

Responsibilities include: – Meeting with clients as needed to present proposals and/or discuss added-value and marketing concepts and requirements – Spearheading the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, mailing, samplings, etc.) – Identifying and developing third party marketing partnership for the brand – Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories – Preparing program summaries upon completion of executed activities – Working within established budget guidelines and managing costs for all projects – Other duties as required

The ideal candidate will possess: – 4-6 years integrated industry or related experience – Proven ability to identify, develop, sell and execute results-oriented programs – Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment – Strong written and verbal communication skills – Polished presentation skills – Awareness of current culture as it relates to the brand and relevant promotional opportunities – Excellent working knowledge of Excel, Word and PowerPoint and the Internet – College degree required

We are proud to be an EEO/AA employer M/F/D/V.

Rodale has made a positive difference in the lives of millions of people.
Perhaps we’ll make a difference in yours.

Apply directly at www.rodaleinc.com <http://www.rodaleinc.com>


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