Senior Integrated Marketing Manager – Real Simple March 13, 2012

Filed under: Jobs in NYC — sam roloff @ 7:05 pm

Based on category assignments, the Senior Manager will collaborate with both the print and online sales teams to develop and execute custom, cross-platform marketing solutions. The position combines creative “big” idea/platform creation, partnership development, presentation skills and program execution to leverage the REAL SIMPLE brand as a vital media partner.

Responsibilities:
Conceptualize, communicate and execute custom marketing programs
Write integrated marketing proposals across REAL SIMPLE brand assets (e.g. print, digital, tablet & mobile)
Act as a liaison between internal departments and vendors to develop and execute programs
Manage a team of two direct reports and work with them to grow category business and create category specific programs
Accompany sales reps and/or marketing management on sales calls to present marketing platforms and client-specific opportunities
Manage project budgets

Qualifications:
Bachelor’s degree and 5 – 7 years marketing experience, preferably in media/advertising
Candidate must be an enthusiastic creative thinker and team player with a solid knowledge of marketing and the media business
Must be resourceful, proactive, detail-oriented and able to thrive in a fast-paced environment
Strong written, verbal and organizational skills
Knowledge of and passion for tracking trends including social networking, digital and mobile
Ability to Travel
Computer skills including PowerPoint, Word and Excel.
To apply, please send all resumes to randi_weintraub@timeinc.com


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