Senior Manager, Integrated Marketing – InStyle March 16, 2012

Filed under: Jobs in NYC — sam roloff @ 1:39 am

Develop and execute custom integrated marketing programs for InStyle’s advertising clients within the lifestyle categories.

Key Responsibilities:
• Conceptualize custom integrated marketing programs for the lifestyle categories (auto, travel, tech, consumer packaged goods, spirits, etc.)
• Communicate marketing concepts and programs by writing proposals, presentations and one sheets
• Attend client sales calls to present integrated marketing concepts
• Work directly with clients to execute integrated marketing programs
• Oversee development of recaps/case studies post sale
• Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings for category
• Participate in the development of InStyle platform programs
• Work with other Time Inc. titles to develop integrated, cross-brand concepts

Specific Attributes:
• At least 6 years of successful integrated marketing and sales/support experience
• Extensive background generating multi-platform, integrated programs
• Creative and strategic thinker
• Excellent leader and interpersonal skills; able to navigate matrixed environment
• Exceptional proposal writing
• Strong presentation skills; comfortable presenting to senior advertising partners
• Excellent post-sale account management skills
• Able to prioritize multiple projects while working under deadlines
• Highly detail-oriented
• Digital knowledge and interest
• Must be proficient in PowerPoint, Word and Excel
To apply, please send all resumes to randi_weintraub@timeinc.com


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