WebMD (NASDAQ: WMBD) is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers,physicians, healthcare professionals, employers and health plans through ourpublic and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education.  Our consumer portals and mobile health applications provide engaging, relevant andcredible health and wellness information, personalized health assessment tools and access to online communities.

WebMD is an Equal Opportunity Employer

The Director of Marketing Communications is a key leader within the organization. In this role, you are responsible for effectively communicating our brand, company identity and market perception. You will do succeed by developing and delivering communications to effectively and competitively position the WebMD brand including insights, services and advertising impact.

Responsibilities

• Develop key messages for all audiences to communicate our core brand identity
• Devise and execute corporate communications and strategies
• Monitor the effectiveness of marketing materials, seeking feedback, and calibrating programs as needed
• Promote company image, product and thought leadership
• Develop B2B focused marketing strategy for company goals involving marketing collateral, promotional campaigns and other communication programs
• Manage and develop training programs for sales employees
• Be an expert on all competitive products and services
• Contribute to market strategy by monitoring market data, competitive products and prospect feedback

Qualifications

• Bachelor’s degree with 5+ years marketing experience, specifically in marketing communications
• Strong influencing skills and the ability to interface effectively with multiple levels of management ranging from C-level corporate executives to other strategic partner companies, demonstrating good business judgment
• Excellent communication, written and organizational skills
• Expert with all Microsoft Office applications and/or iWork applications
• Detail oriented; possess multi-tasking and proactive problem-solving skills
• Strong understanding and working knowledge ofsales, product management, and executive teams
  

Apply here: https://careers-webmd.icims.com/jobs/9168/job?mode=view