Brand Development Senior Manager – MAXIM magazine May 30, 2012

Filed under: Jobs in NYC — sam roloff @ 7:39 pm

Job Description
Overall Responsibilities:

  • Identify and capitalize on sales and marketing opportunities that drive revenue growth and expand market penetration for both print and digital properties.
  • Creation of Maxim brand presentations – getting advertisers to understand what Maxim has to offer and bring to the table as a media and marketing company.
  • Develop compelling sales category or custom advertiser specific presentations for Maxim’s print and digital business.
  • Develop a broad understanding of all the assets Maxim has to bring to customers, so as to leverage these in sales efforts.
  • Work with Management to prioritize and identify new business opportunities (categories and accounts) that will drive the greatest return on investment for the sales effort.
  • Create and oversee the production of all ad sales materials and collateral, incorporating research data where necessary.
  • Work with research team and management to develop subscriber studies, Maxim Fans, etc.
  • Create a database of case studies that can be used as future sales tools
  • Respond to RFPs when necessary


Qualifications:

  • Must be a creative thinker who has a strong understanding of how to translate the long term business objectives of advertisers into solutions.
  • A solid skill set of writing, editing, idea creation and organization is essential
  • Proficiency in Word, Excel and PowerPoint are required
  • Understanding of research is a must.
  • 7+ yrs experience


Please send resumes to jobs@maxim.com <mailto:jobs@maxim.com>  and include Brand Development Sr. Manager in the subject.


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