Integrated Marketing Manager – The Newsweek/The Daily Beast Company June 18, 2012

Filed under: Jobs in NYC — sam roloff @ 4:31 pm

Newsweek and The Daily Beast  – Greater New York City Area

Job Description:

  • Conceptualize and develop revenue-generating multi-platform programs, promotional partnerships and advertiser events.
  • Act as point person for RFP’s for assigned categories.
  • Creative development of marketing collateral; including client-facing presentations, program one sheets and recaps.
  • Collaborate with sales, editorial and production and other internal departments to achieve project objectives.
  • Interact with and manage client input and feedback throughout the entire scope of process, from concept to project completion
  • Manage all aspects of individual marketing programs, including timelines, budgets, etc.
  • Source, hire and manage outside vendors to assist in fulfilling programs when necessary.
  • Meet with clients as needed to present proposals and/or discuss ongoing marketing programs in development as well as added-value concepts and requirements.
  • Position syndicated market research

Desired Skills & Experience
Job Requirements:

  • Strong understanding of digital advertising: planning, implementation, reporting
  • Strong understanding of magazine publishing: circulation, audience research
  • Strong writing skills
  • Experience in automotive and entertainment categories preferred
  • 4-6 years relevant work experience

Company Description
The Newsweek/The Daily Beast Company formed in February 2011 when Newsweek and The Daily Beast completed their merger, bringing together the revered print brand and one of the country’s best trafficked and most visible news sites. Since its founding in 1933, Newsweek has served as the world’s preeminent conversation starter. Launched in 2008, The Daily Beast now has upwards of 9 million unique visitors a month and has made an immediate and lasting impact on the world of online news.  Newsweek/Daily Beast is located in the Frank Gehry designed IAC Building in West Chelsea and can be found online at www.thedailybeast.com.

Please send resumes to:
http://hire.jobvite.com/j/?aj=obInWfwW&s=ReferralRequested


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