AFAR is the multi-platform travel media brand that inspires and guides those who travel the world to connect with its people, experience their cultures, and understand their perspectives. Its platforms include the award-winning AFAR magazine; AFAR.com, recently named a Top 10 site That Makes Travel Easier; the non profit foundation Learning AFAR; and the immersive travel series AFAR Experiences.

The Digital Marketing Manager is a key member of the AFAR MEDIA Sales & Marketing team and will

be highly motivated to develop and maintain innovative, quality advertiser programs. The primary role of

the Digital Marketing Manager is to help develop and execute strategies for digital ad sales and support

sold campaigns from inception to execution. They will work with the sales team to support digital plans

that may utilize any of the core digital functions (web, social, mobile, digital media) while having an understanding of analytics and reporting.

Primary Responsibilities:

Develop high impact marketing campaigns across traditional and digital channels (respond to RFPs and create proactive proposals)

Track campaign performance by monitoring and analyzing inventory; suggesting changes to the client and working across internal departments to implement the optimization plans in order to meet the contractual obligations of both AFAR and the client

Maintain accurate weekly/monthly/quarterly and ad hoc reporting pertaining to clients and campaigns using both internal and client data sets

Coordinate with the Sales and Marketing team to create post-campaign wrap-ups and case studies

Work closely with sales team to identify growth opportunities for existing campaigns and future Opportunities

Assist in implementation of tools, processes, and best practices to support revenue and ad sales Operations

Qualifications:

• Minimum 5 years’ digital marketing experience, preferably in a media company, with a background in ad sales.
• Bachelors degree
• Strong analytical abilities to perform quantitative analysis for content engagement across digital products and platforms.
• Ability to manipulate data within Excel and PowerPoint to provide insightful reports to clients and management.
• Experience working with sales and marketing team teams to develop effective integrated programs
• Experience in managing relationships with advertisers
  Ability to manage multiple priorities at the same time in a fast-paced, professional environment.
• Self-starter who sets priorities, takes on new projects and drives deliverables to execution with full accountability
• Excellent oral and written communication skills, with the ability to communicate confidently and persuasively to senior management.
• Hands-on experience with analytics platforms and web technologies (such as ad serving like DFP, audience management tools, behavioral targeting products, HTML, Flash, third-party ad tags) is preferred.

Email resumes to: jobs@afar.com