As a member of the Digital Marketing Team focused on the ESSENCE.com brand, the Marketing Producer plays a crucial role in supporting Sales and Digital Marketing through all pre- and post-sale efforts by: 1) serving as the primary liaison with internal production and design teams for mock and build prioritization; 2) identifying new product ad design capabilities for sales; 3) leading post-sale development of all custom and premium media solutions requiring design or build resources (internal or external); 4) proactively identifying advertiser upsell opportunities; and 5) educating teams on best practices.

Specific Responsibilities:
-Project manage the development and build of all custom advertiser programs, including premium media units, microsites, sweepstakes, and other non-standard advertising programs for clients.
-Communicate and manage expectations for all build and design timelines; pre-sale mocks and post-sale builds with internal and external partners
-Bid projects out to external vendors for both creative and/or production if necessary
-Coordinate with ESSENCE management and edit production teams to ensure proper planning and scheduling of ad-supported custom online packages
-Build advertiser content in Content Management System (currently use Drupal)
-Escalate launch risks and repercussions to Digital Marketing leads in timely manner
-Complete any client-specific reporting and monitoring of campaign post launch
-Oversee successful implementation and production of all premium media solutions, such as skins, mobile WAP sites and custom ad units (the above bullets apply)
-Attend weekly Design and Production meetings; representing pre and post-sale priorities for team
-Maintain a thorough knowledge of all ESSENCE sales opportunities and collaborate with the Digital Marketing team to create compelling online and integrated sales proposals
-Represent advertiser needs to production and design teams when reviewing new templates and capabilities
-Proactively identify upsell opportunities

Technical Skills:
-Hands-on experience entering and publishing content via a CMS
-Solid understanding of core web technologies (HTML, CSS, JS, template development)
-Ability to coordinate and manage third-party technical vendors
-Experience cutting web images in Photoshop and updating simple HTML files
-Experience updating and staging web assets
-Familiarity with display ad serving technologies (Doubleclick DFP, Mocean, etc) a plus

Specific Attributes:
-At least 4-5 years of successful digital marketing and sales/support experience with an online publisher, ideally with cross-platform experience.
-Must have experience in web development
-A solid grasp of online inventory management and ad serving processes is required.
-Creative and strategic thinker
-Strong written communication and story-telling skills
-Strong presentation skills; comfortable presenting to Director and VP level advertising partners
-Excellent communications and interpersonal skills
-Highly detail oriented
-Flexible and able to adapt to change within newly evolving group
-Must have a strong project management background

Please e-mail resumes to:

lourdes.saillant@timeinc.com