Integrated Marketing Manager – All You February 21, 2014
ALL YOU is leading the smart shopping movement to help women enjoy life for less. Named AdWeek’s Readers Choice: Hottest Women’s Magazine three consecutive years in a row, ALL YOU is an award-winning brand that provides women with practical solutions across all aspects of her life. Through smart shopping strategies and tips from our editors and highly engaged community of savvy shoppers, ALL YOU focuses on sharing realistic and affordable ideas for family-friendly recipes, topical health information, easy crafts, and achievable fashion, beauty and home content.
ALL YOU is seeking an enthusiastic, forward-thinking Integrated Marketing Manager to join its marketing team. The Integrated Marketing Manager will work directly with Integrated Account Managers on a variety of accounts and will be responsible for developing, managing and executing multi-platform proposal requests and custom programs. The Manager will report directly into the Executive Marketing Director. Primary Responsibilities: • Idea Generation and Program Development: Collaborate with sales and marketing colleagues to develop integrated opportunities across print, digital, mobile, social, tablet, event and retail to maximize advertising revenue • Presentation Writing: Create compelling proposals, presentations and marketing collateral • Project Management: Responsible for managing the daily workflow process including, but not limited to, the prioritization of presentations, proposals and programs • Program Execution: Manage specific brand marketing programs and custom marketing solutions while providing best-in-class client service • Category Development: Contribute ideas in the development of category-specific strategies including competitive landscape/sales opportunities • Client Meetings: Accompany sales reps on sales calls to present marketing platforms and client-specific opportunities Qualifications • Bachelor’s Degree
Please e-mail resumes to:
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