Job Description

Prevention magazine, the leading, authoritative brand in the health and wellness space, is looking for a smart, strategic, creative thinker to join our dynamic Marketing team New York City.

Primary Responsibilities:

• Manage RFP process across select categories from ideation through execution and provide strategic, on-brand responses to successfully support the sales team and win business across all Prevention properties and media channels.
• Ideation and writing of proactive proposals, programs and presentations articulating Prevention’s value proposition and brand DNA.
• Work with sales and marketing Management to build signature programs, strategic partnerships and competitive added value opportunities for clients, to increase visibility, revenue and client base for the Prevention brand
• Project manage and execute client programs across all media including print, digital, broadcast, mobile, social and event platforms, working with internal departments and outside vendors to achieve successful outcomes.  Project management includes creating timelines, managing program budgets and overseeing program results.
• Develop relationships with third party partners and vendors to enhance arsenal of integrated marketing offerings
• Copywriting and overseeing art direction of custom advertorials in print channel and/or native ad content in digital.
•  Write and develop sales collateral such as sell sheets, media kit materials, recaps, comps that are in keeping with the Prevention brand’s tone and visual aesthetic.
• Ownership/management of select Prevention marketing programs such as in-book and online promotional listings, digital video, category related programs, etc.

Requirements:

• Minimum 5-7 years of advertising/marketing experience, preferably in media/advertising or publishing
• Candidate must have strong balance of strategic and creative skills and experience in developing and executing compelling integrated marketing programs
• Strong promotional writing and verbal communication skills
• Highly pro-active and solutions-oriented, a team player and self-starter with strong interpersonal and client skills
• Detailed oriented with ability to manage multiple projects and priorities in a fast- paced, high-volume work environment
• Must be able to work in a dynamic and fast-paced environment and seamlessly handle multiple priorities
• Knowledge of digital highly recommended: from web, mobile, digital video and advertising units/capabilities to implementation of digital marketing concepts, knowledge and comfort with social media platforms, apps, and tablet platforms for media/publishing
• Proficiency with Microsoft Word, Excel, PowerPoint and Outlook

All applicants should apply directly online: https://rodaleinc-openhire.silkroad.com/epostings/index.cfm?fuseaction=app.jobinfo&jobid=447&source=ONLINE&JobOwner=992566&company_id=16663&version=1&byBusinessUnit=NULL&bycountry=0&bystate=1&byRegion=US_NY&bylocation=&keywords=&byCat=&proximityCountry=&postalCode=&radiusDistance=&isKilometers=&tosearch=yes