The position will report to a Senior Director, Integrated Marketing (with dotted line to VP, Business Development and Strategic Partnerships)

Responsibilities:
• Assist in the development, ideation and strategic thinking for best-in-class customized integrated marketing solutions for the company’s largest and most high profile advertising partners across a range of categories
• Work closely with the TIBS team members (especially those engaging with American Express) to create and deliver sellable ideas across multiple categories
• Leverage strong communication skills to best sell our ideas–through carefully crafted written proposals and presentations that best tell the story and bring the idea to life
• Collaborate with the Creative Services team to fine tune ideas and deliver the “wow” factor required to help clients and agencies visualize an idea/concept
• Collaborate with Activation team building out program budgets and executional tactics
• Engage with American Express Publishing Liaison team to facilitate program components involving assets and data from American Express (i.e. cardmember direct mail, travel agent training, etc.)
• Contribute to development of exclusive media offerings built with American Express – in collaboration with VP, Business Development and Strategic Partnerships.
• Work with key marketing and sales counterparts across Time Inc. business units, company and job functions to deliver collective best thinking and practices; work with partners at American Express to develop marketing opportunities suitable for inclusion in programs.
• Attend client and agency briefings for new opportunities
• Manage assigned RFPs from conception to completion

Candidate Profile

• 5+ years experience in media marketing preferred with strong cross-platform capability. Other backgrounds may include client-side marketing or ad agency
• Enthusiastic strategic and creative thinker with strong writing and storytelling skills
• Experience with data and analytics – as a tool set to drive marketing solutions
• Excellent communicator and presenter – able to articulate and represent our brand and its assets both internally and externally
• Collaborative and team-oriented – ability to interact proactively with sales, marketing, creative, production and corporate entities
• Strong interpersonal skills with ability to effectively engage clients, agency decision makers, team members and internal counterparts
• Able to see the big picture while attentive to detail (Must be a “thinker” as well as a “doer”)
Direct experience with both traditional and new/emerging media

Please e-mail resumes to:

randi_weintraub@timeinc.com