Job Description:

• Develop, ideate and execute (when sold) customized integrated marketing proposals and added-value programs for advertising partners across a range of categories. Programs may include print, digital, social, promotion and research components.
• Act as a sales development lead for 3-4 sales managers to collaboratively deliver sellable ideas
• Work closely with the digital marketing team to incorporate digital concepts into proposals and programs
• Leverage strong communication skills to best sell our ideas through carefully crafted written proposals and stand out presentations that best tell the story and bring the idea to life
• Collaborate with the Marketing Creative Director to help visualize presentations or an idea/concept
• Manage signature and custom client events for the department including working with vendors, production, and PR
• Work with the Idea Home and Event Directors to incorporate programs into proposals
• Take the lead on production of several special sections in-book and online throughout the year
• Actively identify and understand emerging trends and opportunities to give our ideas and our team a competitive edge
• Work with the Research to add smart, strategic insights to presentations/proposals
• May attend client/agency sales calls with sales managers to present integrated marketing programs

Qualifications:

• Bachelor’s degree with a minimum of 5 years experience, preferably in media/advertising marketing. Other backgrounds may include client-side marketing or ad agency. Digital media marketing experience a plus.
• Must be resourceful, proactive, detail-oriented and able to thrive in a fast-paced environment
• Candidate should be highly creative, promotionally-minded, and able to contribute to brainstorming sessions and “out of the box” requests.
• Strong written, verbal and presentation skills – able to articulate and represent our brand and its assets both internally and externally
• Collaborative and team-oriented – ability to interact proactively with sales, marketing, creative, production and other outside entities
• Candidate should be energetic and very organized in order to handle multiple projects simultaneously and under tight deadlines.
• Direct experience with both traditional and new/emerging media
• Event experience preferred
• Proficient in PowerPoint, Word and Excel
• Possess working knowledge of research tools (MRI, Ad Measure, ABC, comScore, etc.) a plus
• Some travel required

Please send resumes to Diana_cotumaccio@timeinc.com