Integrated Marketing Manager, Men’s Health October 23, 2014

Filed under: Jobs in NYC — sam roloff @ 2:22 am

Men’s Health is currently seeking a seasoned integrated marketing professional to join our New York-based Integrated Marketing Department. The overall goal of the Integrated Marketing Manager is to attract, maintain and increase print, digital and sponsorship across various key advertising categories.

Responsibilities include:

· Developing client specific concepts and programs and/or marketing programs to drive incremental print, digital and/or sponsorship revenue
· Writing all added value, marketing and category and sales materials for category specific clients
· Acting as partner with designated sales reps to develop sales strategy and drive category growth
· Meeting with clients as needed to present proposals and/or discuss added-value and marketing concepts and requirements
· Spearheading the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, samplings, etc.)
· Identifying and developing third party marketing partnership for the brand
· Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories
· Preparing program summaries upon completion of executed activities
· Working within established budget guidelines and managing costs for all projects
· Other duties as required

 

Click here to apply:

https://rodaleinc-openhire.silkroad.com/epostings/index.cfm?fuseaction=app.jobinfo&jobid=615&source=ONLINE&JobOwner=992584&company_id=16663&version=1&byBusinessUnit=NULL&bycountry=0&bystate=1&byRegion=US_NY&bylocation=&keywords=&byCat=&proximityCountry=&postalCode=&radiusDistance=&isKilometers=&tosearch=yes

 


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