Job Description

PEOPLE.com is currently looking for a highly creative and energetic Senior Manager of Digital Marketing to help generate and clearly articulate ‘big idea’ platforms for our advertisers.

Ideal candidate will be an exceptional writer with the ability to communicate big ideas through simple but engaging presentations. Clear understanding of digital media (units, capabilities, etc.) and how it’s sold is a must.

This position will report to the Executive Director of Digital Marketing and work closely with our Integrated Marketing, Sales Planning, and Production teams throughout the pre-sale process.

Responsibilities

• ‘Big Idea’ Development – Generate creative and strategic marketing ideas that align with an advertiser’s objectives and leverage PEOPLE’s strengths, and provide value for our audience.

• Presentation Development – Create show-stopping presentations that tell our brand story and creatively bring an idea (big or small) to life in a way that feels custom to each advertiser.
• Client and Agency Meetings – Attend both agency and client meetings including media days, briefs, and pitches as needed.
• Project Management – Communicate and collaborate with internal teams including Sales, Integrated Marketing and Digital Sales Planning to ensure timely submission of proposals and deliverables.

Qualifications

• Minimum of 5-7 years of experience in digital marketing for a major publisher or brand
• Strong knowledge of mobile, video, and social marketing capabilities
• Experience executing a variety of digital marketing projects including ad units, sweepstakes, and websites
• Expertise in creating stellar presentations in Microsoft PowerPoint
• Knowledge of research and analytics tools including @Plan, Comscore, Omniture, and Google Analytics
• Knowledge of standard performance metrics and online research studies including Dynamic Logic and Insight Express
• Ability to lead the proposal development process from start to finish including brainstorms, collaborating with creative, integrated marketing, and planning teams
• Ability to work in a fast paced environment and prioritize deadlines appropriately is a must

Additional Skills a Plus

•  Adobe Photoshop
• Knowledge in creating multiplatform marketing program

The application for this position should be directed towards the below mentioned link,

https://careers.timeinc.com/TGWebHost/jobdetails.aspx?partnerid=25960&siteid=36&areq=141965BR %20&Codes=NWOM,141965BR