Executive Director, Creative Services – BAZAAR February 17, 2015

Filed under: Jobs in NYC — sam roloff @ 1:00 am

The Executive Director, Creative Services reports to Associate Publisher/Marketing and oversees the planning, creation, and execution of all marketing initiatives designed to generate advertising revenue across the Harper’s BAZAAR franchise: Harper’s BAZAAR magazine, BAZAAR.com, and ShopBAZAAR. The ideal candidate is highly organized, energetic, a team player and has a passion for strategic planning and visionary brand development. This candidate must be able to manage a fast-paced department, juggle multiple jobs with tight deadlines.

Responsibilities Include:
· Day-to-day supervision of 3 direct reports: Design Director, Research Director, and Special Projects Manager

· Manage the creative development, packaging and execution of general/client presentations, client/category sales materials, issue promotions, program sell sheets, and more

· Oversight of primary and syndicated research to develop strategic print, digital and integrated marketing presentations to overcome objections, position the brand, and highlight competitive strengths in the marketplace

· Oversight of the creation of promotional videos, websites, email blasts, native advertising, advertorials, social media and consumer marketing collateral

· Additional responsibilities are overall brand maintenance and quality control of marketing collateral

· Work with AP/Marketing on the creation and implementation of yearly marketing plan as well as development of key branding/positioning initiatives

· Misc.: Accompany sales team on calls, manage marketing budget, etc.?

Qualifications:
· Minimum 10+ years’ experience in magazine sales/marketing and minimum 3+ years’ digital media marketing experience (experience in Fashion/beauty category a plus)

· Strong project management and leadership skills, with a collaborative approach to partnership with the sales team

· Strong motivator with ability to conceptualize unique platforms on his/her feet

· Exceptional writing and presentation skills

· Have a keen understanding of syndicated research to develop strategic print, marketing presentations

· Organization, creativity and ability to communicate clearly with sales staff, team members, advertising clients and vendors, and the ability to juggle many things at once

· Strong supervisory skills (maximizing staff productivity and morale), with the ability to maintain personal productivity while managing staff

· Fluency in Word, Excel, Powerpoint; conversant in new technology (especially social media)

· Extremely creative and innovative with a penchant for generating new ideas

Email Resumes to: wlauria@hearst.com


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