The Hearst Digital Media marketing department is seeking a Manager or Senior Manager, Marketing will develop creative and impactful marketing solutions that meet client objectives while driving digital revenue for Hearst’s Fashion & Luxury Collection of sites: Harper’s BAZAAR, ELLE, Marie Claire, and Town & Country.
ROLE & RESPONSIBILITIES
· Ideate and develop custom solutions in response to digital RFPs, collaborating with Sales, Ad Product & Solutions, Content Strategy, Editorial, Ad Operations, Media Planning, and Project Management
· Liaise with Magazine colleagues throughout the process, imparting digital expertise on integrated sales and marketing brand teams
· Bring the above solutions to life in a compelling pitch deck that strongly articulates the reason for and benefit of the proposed strategy
· Attend client meetings to present digital opportunities as needed
· Develop expertise at category and client level and share knowledge and best practices across the larger marketing team
· Help develop and refine the overall go to market messaging and presentation for the Fashion & Luxury business unit
· Envision new ways for advertisers to connect with our consumers via ad product, content programs, experiential executions and more, and work across the larger company to develop those capabilities
· Participate in the creation of sales strategy against a client or relevant category, and create proactive opportunities for relevant accounts
· Facilitate turnover of sold digital program to Project Manager and/or executive producer. Stay connected to sold programs throughout the execution phase to ensure quality of execution and program success.
· Stay abreast of the marketplace competition and digital innovations
IDEAL CANDIDATE
· Can quickly synthesize an array of objectives and inputs to determine the right, executable solution
· Understands and has relevant experience with luxury advertisers
· Has superior written and verbal presentation skills, and is comfortable interfacing with internal and external clients
· Has strong prioritization and time management skills (manage to multiple deadlines and meeting requests across departments)
REQUIREMENTS
· 3+ years Digital Media Marketing and Advertising experience and a Bachelor’s Degree
· Proven experience solving advertiser objectives in a media and content environment.
· Strong knowledge of digital sales and marketing dynamics and processes
· Strong PowerPoint, Keynote and Excel required; Photoshop and InDesign a plus
· Knowledge of @plan, comScore, Adobe Analytics a plus

To apply, please click on the link below and fill out the apply page:
https://hire.jobvite.com/j?cj=oWmC0fwE&s=Westover_Media