Corporate Marketing Coordinator – AMI March 15, 2010

Filed under: Jobs in NYC — sam roloff @ 7:14 pm

American Media Inc is seeking a creative and strategic individual to develop marketing ideas to generate advertising revenue for its brands.

Responsibilities will include:
o Development of cross-platform proposals for multiple advertising categories that utilize all the capabilities of our brands (in-book, digital, events, licensed products, etc.)
o Execution of merchandising programs from start-to-finish (including events, sweepstakes, advertorials, GWPs, retail programs, digital promotions, etc.)
o Tracking of budgets for proposed merchandising programs/events
o Management of in-book promotional pages

Candidates must possess:
o 1-2 years of merchandising experience at a major magazine
o Exceptional writing abilities
o Superior organizational, project management, problem-solving and interpersonal skills
o Ability to work closely within a team environment
o High level of professionalism
o The ability to thrive in a fast-paced, results-oriented environment
o Undergraduate degree

Please send resume with salary requirements to myresumenyc@amilink.com


Freelance Senior Merchandising Manager

Filed under: Jobs in NYC — sam roloff @ 7:13 pm

Job Description:
Reader’s Digest Community, which includes U.S. Reader’s Digest magazine and diverse Reader’s Digest-branded businesses, is looking for a senior level marketing professional with solid experience in developing integrated marketing programs and strategic partnerships that builds the value proposition of a brand among its advertising clients.

This position requires creative and strategic idea generation for advertising clients that builds on Reader’s Digest’s unique brand pillars and includes tactical elements across print, digital and experiential elements. This includes creating original and concise proposal copy, which is persuasive yet communicates multiple deliverables clearly.

Responsibilities include:

• Idea generation and creative proposal writing for a variety of categories
• Conception and development of new programs and partnerships
• Coordination and execution of special projects and promotions in a detailed and timely manner
• Development of sell sheets and other sales collateral
• Working with other members of Reader’s Digest Association to develop and explore cross-media advertising opportunities
• Participation in sales calls to bring programs and ideas to life for advertisers
• Work with Marketing Director to oversee and support other members of the Merchandising staff with regard to proposal creation and program execution

Qualifications:
Requires 3-5+ years of magazine marketing experience. Candidates must have a track record of formulating, writing and implementing idea-selling initiatives. Knowledge of the advertising sales process and experience presenting marketing programs with sales reps on calls is key. Attention to detail is necessary to manage multiple executions across platforms which include tight timelines, strict budgets, and working with clients to obtain approvals.

Please send resumes to: Kristina_Herman@readersdigest.com


Merchandising Manager–LATINA March 1, 2010

Filed under: Jobs in NYC — sam roloff @ 5:41 am

Primary responsibility is over-seeing day to day RFPs (Concept development, presentation and execution of new and existing client programs). Includes but is not limited to advertorial ideas, ideas for special impact units, on-line programs, custom event sponsorships. Digital marketing experience a plus.

Development of sales development partnerships (create new and nurture existing programs with other strategic partners. For example: film festivals, non-profits, award shows, women’s business conference organizations etc..). Used to leverage in new or increased advertising business. Must be pro-active.

Write Sell sheets/press sheets and occasional presentations, should have high degree of comfort with research info.

Oversee execution of various on-going merchandising that is awarded to clients (in-book, online, e-blasts, sampling etc..)

Required Skills
5 – 7 years experience with at least 2 years of management experience
• Creative/Concept Development
• Excellent Copywriting Skills
• Organized
• Detail Oriented
• Pro-active

*No proficiency in Spanish language required

ABOUT LATINA MAGAZINE
LATINA Magazine (www.latina.com) was founded in 1996. With single readership of nearly three million bilingual, bicultural women in the United States, today it is the largest magazine edited by and for Latin women. Since its inception, LATINA’s mission has been to entertain and inspire today’s American Latinas with award-winning content that covers Latin culture, style, beauty, food, music and celebrities. LATINA continues to
create products and services that always have, at their core, the real Latina woman—her unique needs; her unique lifestyle.

Contact Information:

Lori.DelSecolo@latina.com
212-575-3088 (Fax)
No Phone Calls Please


AUDIENCE RECRUITMENT SPECIALIST / CONVENTION MARKETER

Filed under: Jobs in NYC — sam roloff @ 5:40 am

Leading provider of conferences and events that advances the knowledge of risk practitioners worldwide needs a Jersey City based event audience acquisition specialist / convention marketer.

Responsible for the creation and implementation of all audience recruitment strategies, and for the delivery of the audience/participants for all events, including conventions, conferences, roundtables and special events and achieving a consistently senior level of participants for through the employment of effective and efficient multichannel audience acquisition strategies.

This exciting opportunity will involve marketing events at different stages of the cycle simultaneously. The role would ideally suit an audience acquisition specialist with 4 plus years experience preferably in B2B event or convention marketing.

If you have the required skills and are interested in applying please email your CV and cover letter to: event.team@garp.com . Only successful applicants will be contacted


FINANCIAL RISK – EVENTS PRODUCER

Filed under: Jobs in NYC — sam roloff @ 5:39 am

Leading provider of conferences and events that advances the knowledge of risk practitioners worldwide needs a Jersey City based event producer.

If you are a conference producer, or you have a financial, research or journalism background – and a good knowledge of derivatives, risk management, capital and alternative assets markets – this is one for you!

This exciting opportunity will involve creating new events as well as growing and developing existing ones. You will be working simultaneously on multiple event production cycles of and developing relationships with senior professionals within the industry. Your research skills along with an understanding of the risk management area will need to be second to none, as these events are practice and content driven and you must be able to identify hot trends and speakers within the sector.

This role would ideally suit a producer with 3 plus years experience. You must have a strong academic background, excellent research and analytical skills and exceptional attention to detail. Some of the conferences take place internationally and you will be expected to attend and ensure that each meeting runs flawlessly.

If you have the required skills and are interested in applying please email your
CV and cover letter to: event.team@garp.com . Only successful applicants will be contacted.


Advertising Sales Manager, Every Day with Rachael Ray

Filed under: Jobs in NYC — sam roloff @ 5:38 am

Job Description:
This position is an exciting opportunity to be part of one of the most successful magazine launches in history. The Advertising Sales Manager will cover major accounts in the NY market in a variety of categories such as: packaged goods, pharmaceutical, financial and beauty. The Advertising Sales Manager will be responsible for increasing existing business, generating new advertising pages and revenue by developing strategic plans, preparing presentations and negotiating rates and schedules. The Advertising Sales Manager will also be responsible for developing and maintaining relationships with key advertising decision makers.

Required Experience:
• Effective sales skills, negotiation techniques and communication skills
• A proven ability to plan, develop and implement sales strategies with creativity and innovation
• Organized to handle a diversified account list and necessary reporting to management
• Highly motivated team player
• Bachelor’s Degree
• Minimum 5 years sales experience
• Strong relationships at agencies and with clients

Reader’s Digest offers excellent benefits and professional growth opportunities. Since each of our individual businesses has its own unique set of policies, features and benefits, we encourage you to visit the company website for the position of interest.

To apply to this opportunity, please visit our career website: www.rd.com/careers and reference job posting number 4398

Reader’s Digest is an equal opportunity employer committed to workforce diversity.


Men’s Health/Women’s Health – Marketing Manager

Filed under: Jobs in NYC — sam roloff @ 5:36 am

Men’s Health and Women’s Health are currently seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department. The overall goal of the Marketing Manager is to attract, maintain and increase both print and digital advertising revenue for categories including packaged goods, food, apparel, travel, and a variety of Southwest-based accounts for both brands. The position reports to the Executive Director, Marketing.

Responsibilities include:

§ Developing client specific concepts and programs and/or marketing programs to drive incremental print, digital and/or sponsorship revenue

§ Writing all merchandising, marketing and category and sales materials for category specific clients

§ Acting as partner with designated sales reps to develop sales strategy and drive category growth

§ Meeting with clients as needed to present proposals and/or discuss added-value and marketing concepts and requirements

§ Spearheading the execution of all aspects of individual client programs (e.g. events, sponsorships, mailing, samplings, etc.)

§ Identifying and developing third party marketing partnership for the brands

§ Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories

§ Preparing program summaries upon completion of executed activities

§ Working within established budget guidelines and managing costs for all projects

§ Other duties as required

The ideal candidate will possess:

§ 3-4 years integrated industry or related experience

§ Proven ability to identify, develop, sell and execute results-oriented programs

§ Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment

§ Strong written and verbal communication skills

§ Polished presentation skills

§ Awareness of current culture as it relates to the brands and relevant promotional opportunities

§ Excellent working knowledge of Excel, Word and PowerPoint and the Internet

§ College degree required

Qualified candidates should contact Eric Hunter, Executive Director, Marketing at eric.hunter@rodale.com.


Licensing Paralegal – Conde Nast

Filed under: Jobs in NYC — sam roloff @ 5:35 am

Responsibilities include, but are not limited to:

* Pre-publication review of magazine content.

* Asset analysis to identify specific content restrictions.

* Key wording of all text and photos to enhance search capabilities and rights accuracy.

* Maintain the accuracy of all the information in our database for contracts and editorial assignments.

* Investigating and problem solving with magazine and corporate departments.

* Administrative processing of all contracts and releases for assigned publications.

* Special projects as needed.

The Ideal candidate is:

* Extremely detail-oriented

* Excellent communication and analytical skills

* Strong data entry skills, experience with key wording a big plus

* Highly organized, ability to meet tight deadlines

* Ability to work accurately and efficiently with minimal supervision

* PC and MAC proficient with strong skills in Excel and Word, general knowledge of Adobe Acrobat and MS Access

* Interested in pursuing a career on the business side of publishing

Please apply directly to www.condenastcareers.com

Condé Nast is an Equal Opportunity Employer


Integrated Marketing Associate – Real Simple

Filed under: Jobs in NYC — sam roloff @ 5:29 am

Candidate will help develop, manage and execute added value programs and promotions across multiple advertising categories for the Real Simple brand.

Responsibilities:
Conceptualize, communicate and fulfill added value programs
Write integrated marketing proposals across Real Simple brand assets
Act as liaison between internal departments and vendors to develop and execute programs
Work with the team of manager and senior manager to grow category business and create category specific programs
Assist in the implementation of signature brand programs
· Manage ongoing promotional programs, e.g. monthly e-blast deployment, standard promotional pages, etc.
· Manage project budgets

Qualifications:
Bachelor’s degree and 2-4 years marketing experience, preferably in media/advertising required
Candidate must be an enthusiastic creative thinker and team player with a solid knowledge of marketing and the media business, ideally with a concentration on women’s business
Must be resourceful, proactive, detail-oriented and able to thrive in a fast-paced environment
Strong written, verbal and organizational skills
Knowledge of and passion for tracking trends including social networking, digital and mobile trends is important
Ability to Travel
Computer skills including PowerPoint, Word and Excel

To apply: send resumes to randi_garfinkle@timeinc.com


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