Marketing & Research Project Manager April 6, 2012

Filed under: Jobs in NYC — sam roloff @ 11:05 pm

job description

AGENCYSACKS and The Affluence Collaborative are looking for a business development or marketing research professional with at least 3 years of experience, ideally at a large agency or market research firm. This is an exciting opportunity for someone who wants to be a part of a growing team of professionals and has an interest in consumer insights and a passion for all things luxury.

about us

At AGENCYSACKS and The Affluence Collaborative our area of focus and expertise is “Influencing the Affluent.TM” Together, our companies comprise a research company, a strategic marketing consultancy, and a creative agency built to help marketers with their affluent-targeted consumer business strategies. Success for us and for our clients is found in creating insight-driven elegant solutions for all parts of our clients’ businesses.

key responsibilities

Coordinate and follow up on all initiatives as assigned by Partner

Development of prospect lists, category brand research and brand analysis

Project management of all New Business materials and coordination with Creative and Production teams including budget and timeline supervision

Maintain, manage and drive the company’s new business mailing lists on Salesforce n Set up and maintain New Business databases and files of the company written materials for quick and easy access for RFP process n Draft, edit and design RFP, proposals, pitch decks and agreements n General research and competitive analysis n Responsible for all Keynote presentations for New Business

Coordinate all aspects of “Salons” (focus groups) and ethnographic interviews for The Affluence Collaborative; including the screening and recruiting of participants, managing incentive program, overseeing facility logistics, and assembling materials

Produce proprietary videos for our members n Route quantitative questionnaire between the Affluence Collaborative team, researcher and online panel company, managing all comments and changes

Find industry thought leaders for our quarterly topics and arrange hour-long calls with them and our researcher

Lead design of final report, working with art director and production associate to find best way to illustrate content

qualifications/skills

College graduate with at least 3 years advertising or marketing research industry experience

Large agency experience preferred

New Business or marketing research experience required

Keen eye for good layout, design and exceptional attention to detail

Highly organized with great follow-up skills

Proficient in Keynote or PowerPoint

Confidence dealing with staff and senior management to effectively manage and drive deadlines

Passion for strategy and insights

key personality traits

The right candidate must:

Be an engaged and curious self-starter who is capable of managing multiple projects with accelerated schedules.

Be a solutions-driven professional who is constantly asking “How can we do this better?”

Have the utmost integrity and be a supportive team player.

Be entrepreneurial and have the ability to collaborate across multiple areas of the business.

Be flexible and adaptable when challenges occur.

Must be stylish and passionate about all things luxury and premium.

contact

Please direct all resumes and correspondence to info@agencysacks.com.


Public Relations & Engagement Manager

Filed under: Jobs in NYC — sam roloff @ 11:03 pm

job description

We have an immediate opening for a fulltime PR and Engagement Manager who will work collaboratively with the management team. We seek to expand our business across a variety of categories. We are looking for a bright and talented individual who has a minimum of six years PR experience. The candidate must have a proven track record in creating press angles and securing high-impact placements such as New York Times, Wall Street Journal, CNBC, Forbes, etc. This is an exciting opportunity for someone who has a passion for luxury and premium brands and who is interested in building relationships and representing the company as part of an entrepreneurial and growing team.

about us

At AGENCYSACKS and The Affluence Collaborative our area of focus and expertise is “Influencing the AffluentTM”. Together, our companies comprise a research company, a strategic marketing consultancy, and a creative agency built to help marketers with their affluent- targeted consumer business strategies. Success for us and for our clients is found in creating insight-driven elegant solutions for all parts of our clients’ businesses.

the right candidate

Will have established relationships with media contacts and be able to develop new relationships across print, broadcast, digital, social media, etc. Will work with The Affluence Collaborative (TAC) and agency team to supply TAC stories, data, and creative work to editors as needed. Will arrange press calls for Andrew Sacks, President; Julie Sacks, Partner; and other team members as appropriate.

Will develop and pitch story ideas by industry vertical, conduct frequent outreach with key targets, and report on these relationships weekly.

Will be highly organized and be able to write in the voice of the agency and maintain our messaging — our Blog, Twitter, Facebook, and LinkedIn posts — with input and approval from the Web Strategy team.

Will represent our companies at industry events.

experience and qualifications

Bachelor’s degree in Journalism, Public Relations, English, Marketing, or Communications. n At least six years of public relations and marketing experience. A proven track record increating press angles and securing high-impact placements.

Strategic thinker with the ability to interpret both quantitative and qualitative research and match key insights to appropriate editors. Ability to write articles for publication in our style and voice based on these insights.

Confident with excellent written and verbal communications skills — short form (Twitter) and long form. Effectively present pitch ideas/ information to senior management, editors, etc.

Strong organizational skills and ability to handle multiple tasks and meet deadlines

Passionate for all things digital, especially social media. Experience in video productiona plus.

key personality traits

The right candidate must:

Be an engaged and curious self-starter who is capable of managing multiple projects with accelerated schedules.

Be a solutions-driven professional who is constantly asking “How can we do this better?” n Have the utmost integrity and be a supportive team player. n Be entrepreneurial and have the ability to collaborate across multiple areas of the business. n Be flexible and adaptable when challenges occur. n Must be stylish and passionate about all things luxury and premium.

contact

Please direct all resumes and correspondence to info@agencysacks.com.


LA Director – Bon Appétit

Filed under: Jobs in NYC — sam roloff @ 10:47 pm

Condé Nast seeks an LA Director for a full-time staff position.
Condé Nast is home to some of the world’s most celebrated media brands. In the United States, Condé Nast publishes 18 consumer magazines, four business-to-business publications, 27 websites, and more than 50 apps for mobile and tablet devices, all of which define excellence in their categories. The company also owns Fairchild Fashion Media (FFM), whose portfolio of brands serves as the leading source of news and analysis for the global fashion community. Condé Nast has won more National Magazine Awards over the past ten years than all of its competitors combined. Visit CondéNast.com and follow us on Twitter @CondeNastCorp and @CondeNastCareer.
Overview
General responsibilities could include:
  • Responsible for selling complete integrated packages including print, digital and tablet within assigned territory
  • Responsible for cultivating, developing and maintaining relationships with key advertising decision makers at both the agency and client level
  • Maintain and improve Bon Appétit’s advertising lineage and SOM
  • Will make a minimum of 15 outside sales calls weekly and travel within assigned territory
  • Use various sales aides, visual presentations, research reports and sales support data to help effectively deliver Bon Appéit message to clients
  • Provide accurate and timely business estimates, forecasts, paperwork/administration
  • Provide account status reports, submit weekly itineraries, generate competitive analysis and share-of -market reports, etc
  • Keep relevant others informed (management, split partners, corporate) regarding account status, proposals, personnel changes, etc
The ideal candidate will possess the following skills, experiences and qualities:
  • 5 years Sales experience and 2 years of Integrated experience
  • Extensive list of prior contacts in the sales category
  • Excellent presentation, communication and organizational skills required
Condé Nast is an equal opportunity workplace.
Duties and responsibilities may be adjusted based on years of experience.
Salary is also commensurate with experience.

Job

Sales

Primary Location

Los Angeles

Schedule

Full-time

To apply, please visit: http://bit.ly/Ig5avy


Director of Marketing/Account Services April 5, 2012

Filed under: Jobs in NYC — sam roloff @ 7:15 pm

Provides marketers with actionable insights and strategies tailored to their marketing needs in reaching the U.S. acculturated Hispanic consumer.

This is a client facing position that requires strong and dynamic presentation skills, coupled with the ability to create and communicate presentations tailored to the relevance of the audience.

Must be expertly well-versed in the Hispanic market with proven experience in analyzing, assessing, strategizing, and executing on how to connect client brands with the Hispanic consumer, including the Spanish speaking first generation, but with a predominant focus on the acculturated, English speaking Hispanic market.

Must be fluent in market research techniques both quantitative and qualitative as well as new methodologies that combine both approaches. Ability to work closely with corporate research partner to formulate a research plan as well as analyze and package the results in ways that are meaningful to clients.

Must seek out new business and client opportunities while also actively managing and expanding the current client pipeline, which includes large scale CPG companies as well as smaller clients in the consumer, digital, and retail space.

Initiative and an entrepreneurial drive are key to the Director position as you build, lead, and oversee the team for this newly launched division. Staff will report directly to the Director, involving an ability to hire, manage, and develop staff members as the company continues to grow. This position is an opportunity to build the marketing division from the ground up, capitalizing on the current inflection point in the market with the Hispanic demographic.

Responsibilities:

Lead the creation of client-facing marketing proposals, strategy, and execution plans.

Liaise with management team to ensure cross company integration and report to board directors on progress of current client pipeline and new business development.

Manage relationship with 3rd party research partner and vendors relevant to specific marketing services accounts and projects.

Manage project timelines, budgets, and ultimate client deliverables.

Qualifications:

8-10 years marketing, media, and/or advertising agency experience.

Significant experience marketing to the U.S. Hispanic demographic.

Excellent written and verbal communication skills, with a significant focus on client facing presentation skills.

Ability to work in an entrepreneurial environment.

Proven skills in managing and sticking to a given budget.

Position is available immediately on a full time basis.

Please fax resumes to: 212-575-3088


Marketing & Partnerships Manager – The Parenting Group April 4, 2012

Filed under: Jobs in NYC — sam roloff @ 7:28 pm

Marketing & Partnerships Manager
The Parenting Group
Bonnier Corporation

Job Description:
The Parenting Group, a subsidiary of Bonnier Corporation, is looking to fill a marketing & partnerships manager position with an ambitious team player. He/She will manage the marketing needs of the East Coast and foster strategic partner relationships. Brands being supported are Babytalk, Parenting and Parenting.com.

Specific responsibilities will include:
– proposal writing
– program execution (signature marketing programs and single advertiser campaigns)
– maintain and cultivate strategic partner relationships
– brainstorming
– working with Associate Manager and Coordinator on professional growth

Candidate should be a college graduate with 5+ years of experience handling print and digital marketing, promotions and partnerships. Excellent writing skills are a must. Position requires program management, strengths in attention to detail, interpersonal communication, multi-tasking, creativity, and organization.  Proficiency in PowerPoint, Excel and Word are musts.

To apply, please send resume and cover letter to Beth Laskoski, Group Marketing Director, at
beth.laskoski@bonniercorp.com <mailto:beth.laskoski@bonniercorp.com>


Conference Producer, Financial Risk Management – New York City Area April 3, 2012

Filed under: Jobs in NYC — sam roloff @ 11:39 pm

Seasoned conference content producer with good knowledge of financial services to create event programs with a focus on the quality of educational content and speakers. Identify the target themes/content through extensive phone research to ensure the subjects and speakers that are current and represent fresh, informed opinion or educational viewpoints. You will be responsible for securing all editorial and keynote speakers as well as working closely with sponsors on panel-level content.

Adept at multi-tasking and with a high degree of attention to detail, this role requires you to be articulate on the phone as well as in writing, and have determination to secure the best possible speakers. Responsible for managing the smooth and seamless running of the program onsite, this position has close liaison with sponsors, speakers and delegates and works closely with marketing, sponsorship, audience development and operations teams to ensure the success of each event. Knowledge of event management techniques and processes strongly preferred, previous B2B experience in conference production a strong plus.

Good knowledge of financial markets including derivatives, risk management, capital and alternative assets market, and ability to identify industry trends and issues. Knowledge of event management techniques and speaker recruitment processes, with an understanding of event goals. Experience with or understanding of financial or business-event processes a plus.
This is NOT a meeting planning/logistics or corporate communications role. Please submit resume and cover letter to: event.team@garp.com.


Fashion & Entertainment Interns

Filed under: Jobs in NYC — sam roloff @ 11:36 pm

enter:new media (ENM) is looking for an experienced intern available to start ASAP to work with our Fashion and Entertainment departments. ENM is a leading social media marketing agency focused on growing, activating and optimizing social media communities for entertainment, fashion, and retail brands. Unlike other agencies offering social media services, ENM was designed from the ground up to deliver end-to-end social media capabilities encompassing Strategy, Outreach, Content, Analytics, Marketing, and Media. ENM is an independent agency based in New York City with an expertise working with brands in various states of social media. We grow your brand from the ground up, engaging the customers and fans you already have, to optimize those relationships to learn from all activity and sentiment.

The super-motivated, organized, and smart intern will report to the Director of New Business Development. You should be a motivated, passionate team player with social media or digital experience and be willing to roll your sleeves up in an entrepreneurial environment. The intern will get sales, marketing, social media and publishing experience working on fashion, retail and lifestyle accounts. The office is conveniently located in Union Square, and the intern must be available to work a minimum of 15 hours a week. Responsibilities include but are not limited to:

* Researching and developing Digital Sales and Marketing leads via LinkedIn, and assisting in setting up business appointments

* Work on sales collateral for meetings

* Blogger outreach

* Assist the President of the company as well as the Director of New Business Development on day-to-day business needs

* Test out new Facebook and Twitter applications before they reach the market

* Participate in client conference calls, and set up GoToMeeting Call appointments

* Other various intern duties include doing expenses, as well as doing travel and office-related duties

* MUST have expertise in Excel, Word and PowerPoint. InDesign experience is a plus

All resumes/cover letters can be sent to ck@enternewmedia.com.

Integrated Marketing Manager – Bon Appétit

Filed under: Jobs in NYC — sam roloff @ 11:32 pm

Condé Nast seeks an Integrated Marketing Manager for a full-time staff position.
Condé Nast is home to some of the world’s most celebrated media brands. In the United States, Condé Nast publishes 18 consumer magazines, four business-to-business publications, 27 websites, and more than 50 apps for mobile and tablet devices, all of which define excellence in their categories. The company also owns Fairchild Fashion Media (FFM), whose portfolio of brands serves as the leading source of news and analysis for the global fashion community. Condé Nast has won more National Magazine Awards over the past ten years than all of its competitors combined. Visit CondéNast.com and follow us on Twitter @CondeNastCorp and @CondeNastCareer.
Overview
Bon Appétitis looking for an Integrated Marketing Manager who will be responsible for conceptualization and writing of integrated marketing proposals. This position will work closely with Bon Appétit sales, marketing, events and PR teams, to create compelling programs for select advertising categories.
General responsibilities could include:
  • Conceptualize and develop advertiser-specific marketing programs, such as in-magazine advertorials, online/digital/social campaigns, and customized events
  • Work with Creative Development Director and Integrated Marketing Director to create and execute large-scale programs
  • Act as day-to-day contact person between sales and marketing on RFP’s
  • Develop and write integrated marketing/added-value proposals
  • Work with team to brainstorm/develop/execute new programs, partnerships, and “big ideas”
  • Accompany sales team on calls to present programs
  • Interface regularly with management, art department, events and PR teams
The ideal candidate will possess the following skills, experiences and qualities:
  • 3+ years in print and digital marketing, account management, advertising agency, or other highly relevant field
  • Team player with strong writing and communication skills, creative ideas, and program development experience and verse in digital and social media programs/extensions
  • Candidate must be able to work in a fast paced environment and handle multiple projects
Condé Nast is an equal opportunity workplace.
Duties and responsibilities may be adjusted based on years of experience.
Salary is also commensurate with experience.

Job

Marketing

Primary Location

New York

Schedule

Full-time

For more information and to apply, please visit: http://bit.ly/H6Yf9r


Marketing Manager – Women’s Health

Filed under: Jobs in NYC — sam roloff @ 3:45 pm

Rodale is seeking a Marketing Manager to work in our New York-based Marketing Department for Women’s Health. The overall goal of the Marketing Manager position is to write merchandising proposals and marketing presentations that will help attract, maintain and increase both print and digital advertising business across a variety of categories.
Responsibilities include:

· Develop client specific concepts and programs to drive incremental print, digital and/or sponsorship revenue · Write merchandising proposals, marketing presentations and sales materials for category specific clients · Act as partner with sales reps to develop sales strategy and drive category growth · Participate in brainstorming sessions with sales and account management teams to answer RFPs · Meet with clients as needed to present proposals and/or discuss added-value and marketing concepts and requirements · Spearhead the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, mailing, samplings, etc.) · Maintain a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories · Prepare program summaries upon completion of executed activities · Work within established budget guidelines and manage costs for all projects · Manage production schedules for projects and produce excellent work within a deadline-oriented department

Requirements · College degree (required) · 3-4 years integrated industry or related experience · Proven ability to identify, develop, sell and execute results-oriented programs · Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment · High energy with strong written and verbal communication skills · Polished presentation skills · Awareness of current culture as it relates to the brands and relevant promotional opportunities · Ability to work independently and within a team setting · Excellent working knowledge of Excel, Word and PowerPoint and the Internet

Rodale has made a positive difference in the lives of millions of people. Perhaps we’ll make a difference in yours. Discover this career opportunity and more at www.rodaleinc.com <http://www.rodaleinc.com>

About Women’s Health: From fitness and nutrition to beauty and style, Women’s Health gives young women the tools they need to make instant, positive changes in their lives. Launched in October 2005 and published 10 times a year by Rodale Inc., Women’s Health has quickly grown into a multimedia brand that includes branded books, mobile applications and renowned events. With 12 international editions covering 22 countries reaching more than 10 million readers every month, Women’s Health is the fastest-growing international women’s magazine in the world today. Named the 2011 ASME National Magazine Awards winner in the General Excellence in “Fashion, Service and Lifestyle”, industry accolades for Women’s Health include earning the #2 spot on Adweek’s 2010 Hot List and the #1 spot on their 2008 “10 Under 50” Hot List. Advertising Age also named Women’s Health their “Magazine of the Year” in 2009 and gave the title the #2 spot on their 2008 A List. For more up-to-the-minute information visit www.womenshealthmag.com <http://www.womenshealthmag.com> ) and get instant updates via Twitter (@WomensHealthMag) and Facebook (Women’s Health Magazine).

About Rodale: Rodale is a global media company with a heritage, mission, and authority dedicated to the health and wellness of the individual, community, and planet. Through a broad portfolio of leading media properties, Rodale reaches more than 70 million people around the world through multiple distribution channels, including magazines, books, online, mobile, e-commerce, direct-to-consumer, and video. The company publishes some of the best-known health and wellness lifestyle magazines, including Men’s Health, Prevention, Women’s Health, Runner’s World, Bicycling, Running Times, and Organic Gardening, and is the largest independent book publisher in the United States, with a collection of bestselling titles, including Al Gore’s An Inconvenient Truth, The End of Overeating: Taking Control of the Insatiable American Appetite, Eat This, Not That! and Flat Belly Diet! Rodale is also a leader in direct-response marketing and has more than 25 million active customers in its database. To learn more about Rodale, visit www.rodaleinc.com <http://www.rodaleinc.com> . We are proud to be an EEO/AA employer M/F/D/V.

candidates apply directly to www.rodaleinc.com <http://www.rodaleinc.com> .


Senior Manager, Integrated Marketing – Fortune/Money Group

Filed under: Jobs in NYC — sam roloff @ 3:42 pm

We are looking for a smart, creative, hard-working “idea person” to join our team as Integrated Marketing Senior Manager.

In this role, you will work with our global advertising sales staff to drive advertising revenue growth for MONEY and also FORTUNE and CNNMoney.com. Your contributions will fall into three separate areas of advertising sales marketing:

1. Idea development, where you will create solutions-based marketing programs for accounts in various industry categories, fostering ad/sponsorship revenue growth and generating new business opportunities for print, digital and events.

2. Brand development, where you will articulate the marketplace differentiation for MONEY, framing for the media-buying community what makes our products and audiences superior in the media marketplace

3. Product development, where you will work advertising sales, marketing, editorial, circulation and digital colleagues to create new advertising vehicles for our marketing partners, including editorial franchises, partnerships, merchandising, custom publishing and cross-media advertising opportunities with other Time Inc. titles, CNN, etc.

In addition, the Integrated Marketing Senior Manager serves as the resident expert on two or more advertising categories (such as personal finance, insurance and private aviation). The Integrated Marketing Senior Manager uses research, partnerships, promotions and more to effectively engage advertisers in a particular category.

The Integrated Marketing Senior Manager is encouraged to take his/her expertise into the marketplace by making calls with the ad sales team.

Required skills include 5+ years of magazine marketing or agency experience, knowledge of print research (MRI, MMR, etc.), understanding of multi-media idea development, and proficiency in PowerPoint, Word and Excel. Knowledge of Photoshop is a plus. Candidates must have a balance of strategic and creative ability, strong interpersonal skills and a track record of formulating and implementing idea-selling initiatives.

To apply, please send all resumes to randi_weintraub@timeinc.com


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