Advertising Sales Account Executive, USA TODAY August 18, 2010

Filed under: Jobs in NYC — sam roloff @ 12:11 am

Advertising Sales Account Executive, USA TODAY
Location: 535 Madison Ave, NYC
Contact: apesavento@usatoday.com

USA TODAY seeks an Advertising Account Executive with a comprehensive knowledge of multiple industries (specific focus on financial) and a wide network of contacts to join our advertising sales team in New York.

The selected candidate will take a strategic view of our clients’ business and what the USA TODAY brand (print and online) can offer, developing advertising opportunities that bring mutual value and meet an annual revenue goal. This includes but is not limited to developing key relationships with high level executives within important industries and associations, developing, planning and hosting special sales functions, and representing USA TODAY at industry functions. Will also utilize a high level of competency to handle complex problems that require good judgment, ingenuity, and decision-making.

Requires Bachelors degree, preferably in business, marketing, or journalism, plus a minimum of six years experience as a sales/marketing representative preferably in an Advertising environment. Print and digital sales experience is required. Knowledge of publishing/media industry with excellent attention-to-detail, decision-making and follow through skills are required. Must be able to assimilate information, perform analysis, and develop solid proposals. Excellent oral and written communication and interpersonal skills is required. Must work successfully in a fast-paced, deadline driven environment.

Team player, good decision-making skill sets, ability to build strategic working relationships internally and externally, good communication skills, proactive self starter are all key position elements.

USA TODAY recognizes and appreciates the benefits of diversity in the workplace. EOE.


Integrated Marketing Manager – Essence

Filed under: Jobs in NYC — sam roloff @ 12:09 am

RESPONSIBILITIES:
– Conceptualize and write integrated marketing proposals based on advertiser objectives.
– Work closely with sales team to create strategies for winning key accounts
– Attend client calls with sales team to present marketing concepts
– Execute all advertiser marketing programs including execution of advertorials, gift-with-purchase, sweepstakes, events, online integration, editorial sponsorship, retail and sampling
– Work closely with Art Department on design, copy and production of advertorials and other collaterals
– Work closely with digital team to conceptualize and execute integrated online platforms
– Manage in-book promotional pages and retail programs
– Create sell sheets and sales deck for sales team
– Provide sponsor management support for signature ESSENCE events
– Explore partnership opportunities based on specific categories

Minimum 4 years marketing/advertising experience required. Reports into Integrated Marketing Director. Candidates must have working knowledge of digital marketing, strong business and promotional writing skills. Candidate must have a balance of strategic and creative ability, strong interpersonal and client skills and ability to juggle multiple projects simultaneously. Being a team player is a must. Must be proficient in Microsoft Outlook, Word, Excel, and PowerPoint for PC.

Please submit all resumes to: randi_garfinkle@timeinc.com


Promotion Intern – Vogue Magazine

Filed under: Jobs in NYC — sam roloff @ 12:08 am

Promotion intern needed for the Fall 2010 semester (must be able to earn academic credit). As an intern, you will work with the promotion and events team on merchandising decks and proposals, sweepstakes fulfillments, email blasts, online initiatives, social media initiatives, marketing and promotional events, and general administrative duties.

Please send resume to: Stephanie_Horton@Vogue.com


Sales Development Manager – New York Times

Filed under: Jobs in NYC — sam roloff @ 12:06 am

Job Title: Sales Development Manager
Department: ADVERTISING DEPARTMENT
Reports to: Director of Sales Development

POSITION:
The Sales Development Manager’s main responsibility is to consistently identify and capitalize upon sales and marketing opportunities to drive revenue growth and expand market penetration for both print and digital properties. This role requires becoming a partner in the sales process in the identification of new business opportunities, then facilitating the development of a sales strategy and plan, including programs and presentations that can be delivered to customers. This position is responsible for both print and digital program development.

RESPONSIBILITIES AND KEY ACCOUNTABILITIES:
The primary responsibility for this position will be focused on Sales Development, whose responsibilities and key accountabilities are as follows:
• Work directly with the sales teams to create and develop integrated programs that help drive revenue.
• Develop integrated, creative, client-focused concepts that support the sales efforts.
• Manage and develop the RFPs for specific categories (both digital and print) and work with the sales teams to promote the integration process.
• Manage the promotional aspects of the assigned categories and work directly with analysts and project/logistics team to execute on the ideas.
• Develop a broad understanding of all of the assets that the NY Times has to bring to customers, so as to leverage these currencies in sales efforts.
• Working with the Sales Development Director prioritize the categories and accounts that will drive the greatest return on investment for the sales effort.
• Working with any relevant areas of the organization (account manager and account directors, ad planning, advertising operations, circulation, production, etc.) in the development of program that is strategically grounded in the needs of the client; then, assist in developing any needed materials to support the actual sales process.
• Work with team and account manager to monitor the successful execution of any sold programs, and the post-mortem evaluation of the effectiveness of the program.

EXPERIENCE:
MBA or equivalent business experience.
5 years of Sales Development or Marketing Development at leading media company(s) – automotive category experience a plus.
Extensive experience in working in collaborative sales processes, including the interaction required in cross-disciplinary teams.
Strong understanding of how to translate the long-term business objectives of advertisers into solutions that could be provided by The New York Times.
Dynamic team building, leadership, and public speaking skills required.
Requires knowledge of the NYT and it subsidiaries, professional organizations, city and state government offices.

Interested candidates should apply by posting their resume to the job listing on our careers site at: http://www.nytco.com/careers/index.html.


Assistant Marketing Manager – Woman’s Day Brand Group August 14, 2010

Filed under: Jobs in NYC — sam roloff @ 2:17 am

We have an exciting opportunity for an Assistant Marketing Manager at the Woman’s Day Brand Group!

Main Responsibilities include:

· Assist in the development of creative integrated marketing programs across all platforms (print, digital, radio, mobile, events)
· Execute added value and merchandising programs, including sweepstakes fulfillment
· Create category and custom sales presentations
· Assist in the execution of magazine and industry events
· Assist in the development of marketing collateral and promotional materials
· Update media kits sheets and research presentations

Required Skills:
· Candidate must have 2-3 years marketing experience, with publishing experience preferred
· Must be able to write clearly, concisely and creatively
· Must be proficient with Microsoft Office applications

Our organization offers a competitive salary, comprehensive benefits package and opportunity for advancement. Please e-mail with salary history to careers2@hfmus.com

We will contact those candidates whose experience matches our needs. EEO

Hachette Filipacchi Media U.S. (HFM U.S.) www.hfmus.com is an innovation-driven company with a heritage as strong brand builders, experts and producers of credible content on all platforms including print, web sites, mobile, television, radio, events, books and other brand extensions. We look to the future and create it, by developing new ideas and directions to deepen relationships making them more rewarding for our communities. Our engaged audiences of over 40 million people and editorial environments deliver rich opportunities for advertisers and partners. We produce brands in the following categories: Fashion, Beauty and Design (ELLE, ELLE DECOR, and ELLEgirl); Women & Wellness (Woman’s Day, Woman’s Day Special Interest Publications); Automotive (Car and Driver and Road & Track as part of Jumpstart Automotive Group); Motorcycling (Cycle World) and Entertainment (Premiere). HFM U.S. is part of Lagardère’s (www.lagardere.com ) media division Lagardère Active, a producer of special-interest content in more than 40 countries.


Director, Marketing–Business Development-Direct Brands, Inc. August 12, 2010

Filed under: Jobs in NYC — sam roloff @ 8:56 pm

Director, Marketing – Business Development – Direct Brands, Inc.
Department: Marketing
Office: New York, NY
Location: New York, NY

Introducing ourselves:
Direct Brands Inc. is one of the largest direct-to-consumer distributors of media products in the U.S. The company is home to such market-leading book, DVD and music club brands, such as Doubleday Book Club, Book-of-the-Month Club, Mystery Guild, Black Expressions and Columbia House. The company serves millions of members in the U.S. and Canada through its various club catalogs and websites. Direct Brands, Inc. has offices in New York, Pennsylvania, and Toronto, Canada.

Job duties:
• Work closely with Direct Brands’ Executive Vice President of Business Development, identifying strategic partners through internal and external research to create scalable opportunities to attract and retain quality customers aligned with DBI’s club/brand strategy
• Responsible for the creation and ongoing evolution of external partnership presentations/marketing materials and proposals, working closely with the Creative Department.
• Work with and manage internal and external research firms to sponsor and execute primary and secondary research projects
• Manage business partner relationships from concept through completion, including contract negotiations
• Work closely with the Direct Brands Project Management team to coordinate internal resources in Marketing, Creative, Editorial, Analytics, Operations and Customer Service

Job requirements:
• Bachelor’s or Masters degree with a minimum of 10 years experience in Marketing, Business Development in a business to consumer and/or direct marketing environment
• Excellent written and verbal communication skills
• Ability to manage multiple priorities in a fast-paced and dynamic environment
• Adaptable individual who can work with rapidly changing requirements within tight deadlines
• Strong and demonstrated proficiency with Microsoft Word, PowerPoint, Excel and InDesign

To apply for this job, please go to the following link and complete an online application:
http://directbrands.hrmdirect.com/employment/view.php?req=57332&

Thank you for your interest in Direct Brands, Inc.


Fall Integrated Marketing intern – Golf Digest August 11, 2010

Filed under: Jobs in NYC — sam roloff @ 6:40 pm

Golf Digest Properties, including Golf Digest, Golf World, and Golfdigest.com, is the most widely distributed sports title worldwide and the 11th largest consumer title. Golf Digest reaches 6.5 million passionate readers each month with our distinctive content built upon exclusive relationships with legends such as Jack Nicklaus, Arnold Palmer and Tom Watson.
With the help of our Integrated Marketing team, Golf Digest touches readers at all points – print, digital and mobile. The Integrated Marketing department works with the advertising sales force to create marketing programs for both advertisers and partners. These completely customized programs help our clients reach their goals through promotional events, digital and social media, sweepstakes, and much more. Integrated Marketing interns are responsible for supporting the Integrated Marketing team through sweepstakes fulfillments, promotional and market research, compiling and distributing media kits, merchandise inventory, budget and expense reports, marketing and promotional events, and general administrative duties.

Please send resume to: Emily.Ziering@golfdigest.com


Promotional Marketing Graphic Design Intern, Plum TV

Filed under: Jobs in NYC — sam roloff @ 6:31 pm

Graphic Design intern needed for the Fall 2010 semester (must be able to earn academic credit). Get amazing “real world” experience in the Media industry! Plum TV is a small, fast-paced, fun environment so you’ll get experience with many different projects. As an intern, you will work on marketing decks and proposals, create and resize ads, research and pull stock photos, create mock-ups for marketing and advertising materials, archive files, help with the design of logos, digital flyers, e-blasts, counter cards, posters, invites, misc. promotions materials, etc. We’re looking for a fast learner with a great attitude! For immediate consideration, send resume to interns@plumtv.com. The subject line of your email should be “FALL DESIGN INTERN: Your Name” and be sure to let us know when you’re available to start! Please Note: This internship is UNPAID. Visit www.plumtv.com for more info about Plum, and this position.


Brand Marketing Director, Plum TV, New York

Filed under: Jobs in NYC — sam roloff @ 6:31 pm

As Brand Marketing Director, you will develop and continually evolve Plum’s brand marketing strategy across all media, planning and executing all off-air marketing efforts to drive Plum brand awareness, television tune-in, and multi-platform adoption. Working closely with the Creative Director, you will ensure consistent brand positions, style guide, and brand creative across all platforms. The ideal candidate has previous experience with guerilla-style marketing programs, on the ground event execution, and off-air marketing activities. For immediate consideration, send resume to team@plumtv.com. Visit www.plumtv.com for more info about Plum, and this position.


Creative Services Manager/e5

Filed under: Jobs in NYC — sam roloff @ 6:28 pm

· Report directly to Creative Services Director
· Marketing partner to 5-6 sales reps
· Respond to all assigned RFP’s (print and digital)
· Write, develop and execute proposals and programs that meet the needs of advertisers in order to generate paging and revenue goals
· Provide added-value and ideation for revenue generating programs, promotional partnerships and advertorial sections
· Oversee programs once sold ensuring that the client’s brand, our brand and the program is properly represented and executed
· Supervise events to ensure seamless integration of advertiser sponsorship
· Work with production team, fulfillment companies, art and other internal personnel to ensure the timely deliver of client assets and work directly with clients to obtain approvals
· Accompany sales reps on sales calls with marketing focus
· Work directly with clients to gather assets for in-book promotional page and promotional website, etc.

Please send resume and a cover letter including salary requirements Please be sure to list Creative Services Manager in the subject line.

Due to the volume of resumes that we receive, only those candidates selected for interviews will be contacted. No phone calls, No agencies please. e5 Global Media LLC offers a competitive salary with excellent benefits.

e5 Global Media LLC is an equal opportunity employer.

Please send resumes to: Margaret.Bowani@Billboard.com


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